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Looking for an alternative to Mixpanel? Site Stats Database tracks 38 other analytics tools; the top ones are below, ranked by adoption, with authority and traffic for each and the leading sites that use them. Mixpanel itself is used by 1,439 websites. Back to Mixpanel.
| Analytics | Websites | Share | Median DR | Median traffic | Compare |
|---|---|---|---|---|---|
| Mixpanel (this page) |
| 1,439 |
| 0.3% |
| 32 |
| 7,552 |
| - |
| Google Analytics | 281,882 | 55.1% | 26 | 4,267 | Mixpanel vs Google Analytics |
| Google Tag Manager | 262,222 | 51.2% | 36 | 6,324 | Mixpanel vs Google Tag Manager |
| Cloudflare Analytics | 118,638 | 23.2% | 27 | 3,651 | Mixpanel vs Cloudflare Analytics |
| Google Site Kit | 29,582 | 5.8% | 21 | 2,968 | Mixpanel vs Google Site Kit |
| MonsterInsights | 25,799 | 5.0% | 21 | 3,947 | Mixpanel vs MonsterInsights |
| Hotjar | 13,992 | 2.7% | 36 | 6,187 | Mixpanel vs Hotjar |
| PixelYourSite | 6,681 | 1.3% | 26 | 4,174 | Mixpanel vs PixelYourSite |
| Sentry | 5,018 | 1.0% | 17 | 3,202 | Mixpanel vs Sentry |
| Matomo | 5,009 | 1.0% | 51 | 3,571 | Mixpanel vs Matomo |
| ExactMetrics | 4,554 | 0.9% | 23 | 4,136 | Mixpanel vs ExactMetrics |
| Plausible | 2,972 | 0.6% | 41 | 5,751 | Mixpanel vs Plausible |
| Snowplow | 2,581 | 0.5% | 11 | 2,338 | Mixpanel vs Snowplow |
| PostHog | 1,783 | 0.3% | 43 | 6,614 | Mixpanel vs PostHog |
| Clicky | 1,617 | 0.3% | 28 | 5,076 | Mixpanel vs Clicky |
| WP Statistics | 1,448 | 0.3% | 23 | 2,761 | Mixpanel vs WP Statistics |
| Fathom | 1,332 | 0.3% | 40 | 5,524 | Mixpanel vs Fathom |
| Segment | 1,205 | 0.2% | 56 | 13,231 | Mixpanel vs Segment |
| StatCounter | 1,181 | 0.2% | 24 | 3,087 | Mixpanel vs StatCounter |
| Adobe Analytics | 963 | 0.2% | 10 | 1,527 | Mixpanel vs Adobe Analytics |
| Chartbeat | 879 | 0.2% | 62 | 43,280 | Mixpanel vs Chartbeat |
| Lucky Orange | 832 | 0.2% | 31 | 10,853 | Mixpanel vs Lucky Orange |
| Microsoft Clarity | 718 | 0.1% | 40 | 5,820 | Mixpanel vs Microsoft Clarity |
| Umami | 646 | 0.1% | 26 | 3,167 | Mixpanel vs Umami |
| Contentsquare | 507 | 0.1% | 39 | 8,623 | Mixpanel vs Contentsquare |
| FullStory | 499 | 0.1% | 43 | 8,516 | Mixpanel vs FullStory |
| Heap | 476 | 0.1% | 45 | 11,206 | Mixpanel vs Heap |
| Amplitude | 433 | 0.1% | 55 | 12,658 | Mixpanel vs Amplitude |
| Inspectlet | 280 | 0.1% | 31 | 4,436 | Mixpanel vs Inspectlet |
| Siteimprove | 259 | 0.1% | 67 | 64,296 | Mixpanel vs Siteimprove |
| Webtrends | 236 | 0.0% | 50 | 4,957 | Mixpanel vs Webtrends |
| Yandex Metrica | 218 | 0.0% | 40 | 1,854 | Mixpanel vs Yandex Metrica |
| Pendo | 159 | 0.0% | 30 | 9,256 | Mixpanel vs Pendo |
| etracker | 145 | 0.0% | 66 | 1,414 | Mixpanel vs etracker |
| LogRocket | 144 | 0.0% | 46 | 11,605 | Mixpanel vs LogRocket |
| Parse.ly | 141 | 0.0% | 70 | 35,421 | Mixpanel vs Parse.ly |
| Simple Analytics | 132 | 0.0% | 39 | 7,138 | Mixpanel vs Simple Analytics |
| Pirsch | 131 | 0.0% | 31 | 8,178 | Mixpanel vs Pirsch |
| Histats | 130 | 0.0% | 16 | 1,557 | Mixpanel vs Histats |
Google Analytics is Google's web analytics service for measuring traffic, sources, and on-site behavior. It is by far the most widely deployed analytics tool on the web, usually loaded through a measurement tag or Tag Manager. Its presence is near-universal on commercial sites.
281,882
Websites
55.1%
Share of Analytics
26
Median DR
4,267
Median traffic
Top sites using Google Analytics
Google Tag Manager is a tag-management system for deploying tracking and marketing tags without editing site code. Marketers use it to add analytics, ad pixels, and scripts through a web interface. It frequently appears alongside Google Analytics and ad tools.
262,222
Websites
51.2%
Share of Analytics
36
Median DR
6,324
Median traffic
Top sites using Google Tag Manager
Cloudflare Web Analytics is a privacy-first, cookie-free analytics product from Cloudflare.
118,638
Websites
23.2%
Share of Analytics
27
Median DR
3,651
Median traffic
Top sites using Cloudflare Analytics
Site Kit is Google's official WordPress plugin that connects Analytics, Search Console, AdSense, and PageSpeed.
29,582
Websites
5.8%
Share of Analytics
21
Median DR
2,968
Median traffic
Top sites using Google Site Kit
MonsterInsights is a popular Google Analytics plugin for WordPress.
25,799
Websites
5.0%
Share of Analytics
21
Median DR
3,947
Median traffic
Top sites using MonsterInsights
Hotjar is a product-experience tool offering heatmaps and session recordings.
13,992
Websites
2.7%
Share of Analytics
36
Median DR
6,187
Median traffic
Top sites using Hotjar
PixelYourSite is a WordPress plugin for managing Meta, Google, and TikTok tracking pixels.
6,681
Websites
1.3%
Share of Analytics
26
Median DR
4,174
Median traffic
Top sites using PixelYourSite
Sentry is an error-tracking and performance-monitoring platform for applications.
5,018
Websites
1.0%
Share of Analytics
17
Median DR
3,202
Median traffic
Top sites using Sentry
Matomo is an open-source, privacy-focused web analytics platform.
5,009
Websites
1.0%
Share of Analytics
51
Median DR
3,571
Median traffic
Top sites using Matomo
ExactMetrics is a Google Analytics plugin for WordPress.
4,554
Websites
0.9%
Share of Analytics
23
Median DR
4,136
Median traffic
Top sites using ExactMetrics
By number of websites, the most widely used alternatives to Mixpanel are Google Analytics, Google Tag Manager, Cloudflare Analytics, Google Site Kit, MonsterInsights. The right one depends on your needs; compare them on adoption, authority, and audience above.
Site Stats Database tracks 38 other analytics tools used by 100 or more websites, plus a long tail of rarer ones. Mixpanel itself is used by 1,439 websites.
Google Analytics leads this category with 281,882 websites in our catalog.
Adoption is counted from Site Stats Database's own crawl; authority (Ahrefs Domain Rating) and traffic come from Ahrefs and DataForSEO. Everything reflects the sites we track and refreshes at least monthly.
Citation
Site Stats Database. "Mixpanel Alternatives & Competitors." Site Stats Database, July 1, 2026. https://sitestatsdb.com/technologies/analytics/mixpanel/alternatives
Site Stats Database tracks every analytics tool with full monthly traffic history, authority, keywords, referring domains, and the complete detected tech stack. Filter, compare, and export the data.
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