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Looking for an alternative to HubSpot? Site Stats Database tracks 88 other content management systems; the top ones are below, ranked by adoption, with authority and traffic for each and the leading sites that use them. HubSpot itself is used by 466 websites. Back to HubSpot.
| CMS | Websites | Share | Median DR | Median traffic | Compare |
|---|---|---|---|---|---|
| HubSpot (this page) |
| 466 |
| 0.1% |
| 52 |
| 10,018 |
| - |
| WordPress | 267,619 | 52.0% | 26 | 3,783 | HubSpot vs WordPress |
| WooCommerce | 45,609 | 8.9% | 22 | 3,596 | HubSpot vs WooCommerce |
| Next.js | 28,750 | 5.6% | 41 | 5,332 | HubSpot vs Next.js |
| Shopify | 22,836 | 4.4% | 20 | 4,625 | HubSpot vs Shopify |
| Squarespace | 19,898 | 3.9% | 19 | 4,143 | HubSpot vs Squarespace |
| Wix | 12,807 | 2.5% | 10 | 2,550 | HubSpot vs Wix |
| Drupal | 12,040 | 2.3% | 59 | 13,322 | HubSpot vs Drupal |
| Webflow | 11,405 | 2.2% | 39 | 5,556 | HubSpot vs Webflow |
| BigCommerce | 8,248 | 1.6% | 17 | 6,685 | HubSpot vs BigCommerce |
| Duda | 6,148 | 1.2% | 9 | 3,411 | HubSpot vs Duda |
| Nuxt | 5,190 | 1.0% | 50 | 5,364 | HubSpot vs Nuxt |
| Weebly | 4,266 | 0.8% | 8 | 2,294 | HubSpot vs Weebly |
| Starfield Technologies | 3,626 | 0.7% | 4 | 1,849 | HubSpot vs Starfield Technologies |
| GoHighLevel | 3,574 | 0.7% | 14 | 2,170 | HubSpot vs GoHighLevel |
| Astro | 3,345 | 0.6% | 33 | 3,563 | HubSpot vs Astro |
| HubSpot CMS Hub | 3,190 | 0.6% | 48 | 7,230 | HubSpot vs HubSpot CMS Hub |
| blogger | 3,144 | 0.6% | 34 | 1,696 | HubSpot vs blogger |
| Adobe Experience Manager | 2,920 | 0.6% | 67 | 16,969 | HubSpot vs Adobe Experience Manager |
| Joomla | 2,891 | 0.6% | 29 | 3,379 | HubSpot vs Joomla |
| CivicPlus | 2,425 | 0.5% | 42 | 41,198 | HubSpot vs CivicPlus |
| DNN | 2,281 | 0.4% | 2 | 2,702 | HubSpot vs DNN |
| XenForo | 2,198 | 0.4% | 21 | 7,485 | HubSpot vs XenForo |
| MemberStack | 1,929 | 0.4% | 29 | 5,946 | HubSpot vs MemberStack |
| Gatsby | 1,636 | 0.3% | 52 | 8,007 | HubSpot vs Gatsby |
| TYPO3 | 1,397 | 0.3% | 67 | 1,816 | HubSpot vs TYPO3 |
| Framer | 1,170 | 0.2% | 44 | 4,304 | HubSpot vs Framer |
| Hugo | 1,068 | 0.2% | 39 | 3,913 | HubSpot vs Hugo |
| SEOmatic | 1,029 | 0.2% | 51 | 12,381 | HubSpot vs SEOmatic |
| SvelteKit | 955 | 0.2% | 30 | 4,874 | HubSpot vs SvelteKit |
| MediaWiki | 905 | 0.2% | 52 | 9,647 | HubSpot vs MediaWiki |
| Ghost | 775 | 0.2% | 34 | 3,437 | HubSpot vs Ghost |
| Salesforce Commerce Cloud | 769 | 0.1% | 54 | 12,962 | HubSpot vs Salesforce Commerce Cloud |
| Finalsite | 701 | 0.1% | 41 | 29,003 | HubSpot vs Finalsite |
| Microsoft FrontPage | 659 | 0.1% | 24 | 2,448 | HubSpot vs Microsoft FrontPage |
| Ecwid | 657 | 0.1% | 20 | 5,530 | HubSpot vs Ecwid |
| bbPress | 644 | 0.1% | 32 | 3,211 | HubSpot vs bbPress |
| Sitefinity | 617 | 0.1% | 58 | 23,367 | HubSpot vs Sitefinity |
| Shopware | 585 | 0.1% | 40 | 1,980 | HubSpot vs Shopware |
| phpBB | 537 | 0.1% | 31 | 2,449 | HubSpot vs phpBB |
| Unbounce | 533 | 0.1% | 44 | 11,300 | HubSpot vs Unbounce |
| GitHub Pages | 505 | 0.1% | 94 | 3,570 | HubSpot vs GitHub Pages |
| AEM Edge Delivery | 503 | 0.1% | 45 | 20,335 | HubSpot vs AEM Edge Delivery |
| BentoBox | 469 | 0.1% | 32 | 26,030 | HubSpot vs BentoBox |
| Substack | 463 | 0.1% | 32 | 5,149 | HubSpot vs Substack |
| Liferay | 462 | 0.1% | 65 | 5,509 | HubSpot vs Liferay |
| Leadpages | 455 | 0.1% | 32 | 6,600 | HubSpot vs Leadpages |
| Jonah Systems | 447 | 0.1% | 5 | 2,625 | HubSpot vs Jonah Systems |
| Invision Community | 438 | 0.1% | 26 | 4,929 | HubSpot vs Invision Community |
| PrestaShop | 428 | 0.1% | 33 | 1,162 | HubSpot vs PrestaShop |
| Magento | 418 | 0.1% | 27 | 5,417 | HubSpot vs Magento |
WordPress is the world's most widely used open-source content management system, powering a large share of all websites. It began as blogging software and now runs everything from personal sites to major publishers, thanks to a vast ecosystem of themes and plugins. Sites built on it are easy to spot from their wp-content paths and generator tags.
267,619
Websites
52.0%
Share of CMS
26
Median DR
3,783
Median traffic
Top sites using WordPress
WooCommerce is an open-source e-commerce plugin that turns a WordPress site into a full online store. It is the most common way WordPress sites sell products, handling the cart, checkout, and payments. Because it is free and deeply customizable, it is especially popular with small and mid-size merchants.
45,609
Websites
8.9%
Share of CMS
22
Median DR
3,596
Median traffic
Top sites using WooCommerce
Next.js is a React framework for server-rendered and statically generated web apps, maintained by Vercel. It adds routing, rendering, and build tooling on top of React, and has become the default choice for many production React sites. You will see it across startups, marketing sites, and large apps alike.
28,750
Websites
5.6%
Share of CMS
41
Median DR
5,332
Median traffic
Top sites using Next.js
Shopify is a hosted commerce platform that lets merchants build and run online stores without managing their own servers. It bundles hosting, checkout, payments, and an app marketplace into a single subscription. It is one of the dominant platforms for direct-to-consumer and independent retail.
22,836
Websites
4.4%
Share of CMS
20
Median DR
4,625
Median traffic
Top sites using Shopify
Squarespace is an all-in-one hosted website builder known for polished, design-forward templates. It targets creatives, small businesses, and portfolios, and includes commerce, scheduling, and email tools. Everything is managed in one subscription with no separate hosting.
19,898
Websites
3.9%
Share of CMS
19
Median DR
4,143
Median traffic
Top sites using Squarespace
Wix is a hosted drag-and-drop website builder aimed at small businesses and individuals. It emphasizes ease of use, letting non-technical owners assemble a site visually from templates and widgets. It also offers commerce, bookings, and marketing features on top.
12,807
Websites
2.5%
Share of CMS
10
Median DR
2,550
Median traffic
Top sites using Wix
Drupal is a flexible open-source CMS favored for complex, content-heavy, and enterprise sites. Its strong taxonomy, permissions, and multilingual features make it common in government, education, and large organizations. It trades some of WordPress's simplicity for depth and control.
12,040
Websites
2.3%
Share of CMS
59
Median DR
13,322
Median traffic
Top sites using Drupal
Webflow is a visual web-design platform that generates production HTML, CSS, and JavaScript without hand-coding. It gives designers fine-grained control over layout and interactions while hosting the result on its own infrastructure. It is popular with agencies and marketing teams that want designer-built sites.
11,405
Websites
2.2%
Share of CMS
39
Median DR
5,556
Median traffic
Top sites using Webflow
BigCommerce is a hosted e-commerce platform for growing and mid-market online stores. It competes with Shopify but leans toward larger catalogs and built-in features that reduce reliance on paid apps. It also supports headless setups where the storefront is built separately.
8,248
Websites
1.6%
Share of CMS
17
Median DR
6,685
Median traffic
Top sites using BigCommerce
Duda is a website builder aimed at agencies and SaaS platforms building sites at scale.
6,148
Websites
1.2%
Share of CMS
9
Median DR
3,411
Median traffic
Top sites using Duda
By number of websites, the most widely used alternatives to HubSpot are WordPress, WooCommerce, Next.js, Shopify, Squarespace. The right one depends on your needs; compare them on adoption, authority, and audience above.
Site Stats Database tracks 88 other content management systems used by 100 or more websites, plus a long tail of rarer ones. HubSpot itself is used by 466 websites.
WordPress leads this category with 267,619 websites in our catalog.
Adoption is counted from Site Stats Database's own crawl; authority (Ahrefs Domain Rating) and traffic come from Ahrefs and DataForSEO. Everything reflects the sites we track and refreshes at least monthly.
Citation
Site Stats Database. "HubSpot Alternatives & Competitors." Site Stats Database, July 1, 2026. https://sitestatsdb.com/technologies/cms/hubspot/alternatives
Site Stats Database tracks every CMS / website platform with full monthly traffic history, authority, keywords, referring domains, and the complete detected tech stack. Filter, compare, and export the data.
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