Is DNN or HubSpot more popular?

DNN is used by more websites in our catalog: 2,281 use DNN and 466 use HubSpot.

Does DNN or HubSpot have higher-authority sites?

HubSpot sites have the higher median Ahrefs Domain Rating (DNN: 2, HubSpot: 52).

Is DNN or HubSpot growing faster?

Between 2026-06 and 2026-07, DNN went from 0.09% to 0.26% of all tracked sites, while HubSpot went from 0.08% to 0.05%. DNN is gaining ground faster in our index.

Can a site use both DNN and HubSpot?

No. A site runs a single CMS / website platform, so DNN and HubSpot are mutually exclusive.

Where does this DNN vs HubSpot data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

DNN vs HubSpot — Site Stats Database

DNN vs HubSpot

A side-by-side comparison of two content management systems, based on the 515,058 CMS sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	DNN	HubSpot
Websites	2,281	466
Market share	0.44%	0.09%
Share of top 10K sites	0.06%	0.03%
Share of top 100K sites

Rank	#21	#44

Median DR	2	52

Average DR	12	52

Median keywords	351	1,695

Median referring domains	76	1,010

Median domain age	16 yrs	19 yrs

Average domain age	16 yrs	18 yrs

Average monthly traffic	23,777	53,470

Combined monthly traffic	54,235,042	24,916,883

missouribotanicalgarden.org
LanguageEnglish
DR (Ahrefs)79
Total Keywords208,151
Referring Domains17,942
Domain Age24 yrs
Traffic (Jun 2026)7,157,778
Traffic Trend
TechnologyDNN
columbusga.gov
LanguageEnglish
DR (Ahrefs)62
Total Keywords27,886
Referring Domains3,023
Domain Age8 yrs
Traffic (Jun 2026)3,616,858
Traffic Trend
Technology
wildlife.ca.gov
LanguageEnglish
DR (Ahrefs)93
Total Keywords90,364
Referring Domains12,230
Domain Age28 yrs
Traffic (Jun 2026)3,139,887
Traffic Trend
Technology
socialworkers.org
LanguageEnglish
DR (Ahrefs)80
Total Keywords47,656
Referring Domains12,447
Domain Age28 yrs
Traffic (Jun 2026)1,341,559
Traffic Trend
Technology
harriscountytx.gov
LanguageEnglish
DR (Ahrefs)76
Total Keywords54,769
Referring Domains9,524
Domain Age22 yrs
Traffic (Jun 2026)1,191,893
Traffic Trend
Technology
ocfl.net
LanguageEnglish
DR (Ahrefs)72
Total Keywords45,542
Referring Domains5,199
Domain Age27 yrs
Traffic (Jun 2026)1,111,696
Traffic Trend
TechnologyDNN
aacnnursing.org
LanguageEnglish
DR (Ahrefs)77
Total Keywords26,307
Referring Domains10,152
Domain Age9 yrs
Traffic (Jun 2026)832,069
Traffic Trend
Technology
orangecountyfl.net
LanguageEnglish
DR (Ahrefs)74
Total Keywords40,767
Referring Domains6,346
Domain Age24 yrs
Traffic (Jun 2026)803,221
Traffic Trend
Technology
hctx.net
LanguageEnglish
DR (Ahrefs)71
Total Keywords36,755
Referring Domains4,954
Domain Age26 yrs
Traffic (Jun 2026)768,923
Traffic Trend
TechnologyDNN
occc.net
LanguageEnglish
DR (Ahrefs)73
Total Keywords4,612
Referring Domains2,712
Domain Age28 yrs
Traffic (Jun 2026)740,222
Traffic Trend
TechnologyDNN

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
missouribotanicalgarden.org	English	79	208,151	17,942	24 yrs	7,157,778		DNN

clubpilates.com
LanguageEnglish
DR (Ahrefs)71
Total Keywords37,062
Referring Domains4,395
Domain Age25 yrs
Traffic (Jun 2026)1,322,207
Traffic Trend
TechnologyHubSpot
briggsandstratton.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords48,674
Referring Domains7,767
Domain Age29 yrs
Traffic (Jun 2026)1,287,064
Traffic Trend
Technology
thegogame.com
LanguageEnglish
DR (Ahrefs)56
Total Keywords11,289
Referring Domains1,607
Domain Age26 yrs
Traffic (Jun 2026)1,120,246
Traffic Trend
Technology
burkewilliams.com
LanguageEnglish
DR (Ahrefs)48
Total Keywords14,245
Referring Domains1,899
Domain Age30 yrs
Traffic (Jun 2026)811,247
Traffic Trend
Technology
themagnificentmile.com
LanguageEnglish
DR (Ahrefs)67
Total Keywords6,530
Referring Domains4,638
Domain Age27 yrs
Traffic (Jun 2026)673,987
Traffic Trend
Technology
arcos-inc.com
LanguageEnglish
DR (Ahrefs)37
Total Keywords242
Referring Domains549
Domain Age20 yrs
Traffic (Jun 2026)575,004
Traffic Trend
Technology
tchabitat.org
LanguageEnglish
DR (Ahrefs)63
Total Keywords12,769
Referring Domains2,132
Domain Age27 yrs
Traffic (Jun 2026)564,078
Traffic Trend
Technology
gwi.com
LanguageEnglish
DR (Ahrefs)84
Total Keywords14,505
Referring Domains18,599
Domain Age31 yrs
Traffic (Jun 2026)552,662
Traffic Trend
TechnologyHubSpot
speakeasy.net
LanguageEnglish
DR (Ahrefs)75
Total Keywords3,584
Referring Domains4,827
Domain Age31 yrs
Traffic (Jun 2026)547,860
Traffic Trend
Technology
gonitro.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords24,390
Referring Domains15,690
Domain Age18 yrs
Traffic (Jun 2026)532,206
Traffic Trend
TechnologyHubSpot