Is HubSpot or Substack more popular?

HubSpot is used by more websites in our catalog: 466 use HubSpot and 463 use Substack.

Does HubSpot or Substack have higher-authority sites?

HubSpot sites have the higher median Ahrefs Domain Rating (HubSpot: 52, Substack: 32).

Is HubSpot or Substack growing faster?

Between 2026-06 and 2026-07, HubSpot went from 0.08% to 0.05% of all tracked sites, while Substack went from 0.06% to 0.05%. Substack is gaining ground faster in our index.

Can a site use both HubSpot and Substack?

No. A site runs a single CMS / website platform, so HubSpot and Substack are mutually exclusive.

Where does this HubSpot vs Substack data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

HubSpot vs Substack — Site Stats Database

HubSpot vs Substack

A side-by-side comparison of two content management systems, based on the 515,058 CMS sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	HubSpot	Substack
Websites	466	463
Market share	0.09%	0.09%
Share of top 10K sites	0.03%	0.02%
Share of top 100K sites

Rank	#44	#45

Median DR	52	32

Average DR	52	34

Median keywords	1,695	957

Median referring domains	1,010	435

Median domain age	19 yrs	8 yrs

Average domain age	18 yrs	10 yrs

Average monthly traffic	53,470	258,619

Combined monthly traffic	24,916,883	119,740,796

clubpilates.com
LanguageEnglish
DR (Ahrefs)71
Total Keywords37,062
Referring Domains4,395
Domain Age25 yrs
Traffic (Jun 2026)1,322,207
Traffic Trend
TechnologyHubSpot
briggsandstratton.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords48,674
Referring Domains7,767
Domain Age29 yrs
Traffic (Jun 2026)1,287,064
Traffic Trend
Technology
thegogame.com
LanguageEnglish
DR (Ahrefs)56
Total Keywords11,289
Referring Domains1,607
Domain Age26 yrs
Traffic (Jun 2026)1,120,246
Traffic Trend
Technology
burkewilliams.com
LanguageEnglish
DR (Ahrefs)48
Total Keywords14,245
Referring Domains1,899
Domain Age30 yrs
Traffic (Jun 2026)811,247
Traffic Trend
Technology
themagnificentmile.com
LanguageEnglish
DR (Ahrefs)67
Total Keywords6,530
Referring Domains4,638
Domain Age27 yrs
Traffic (Jun 2026)673,987
Traffic Trend
Technology
arcos-inc.com
LanguageEnglish
DR (Ahrefs)37
Total Keywords242
Referring Domains549
Domain Age20 yrs
Traffic (Jun 2026)575,004
Traffic Trend
Technology
tchabitat.org
LanguageEnglish
DR (Ahrefs)63
Total Keywords12,769
Referring Domains2,132
Domain Age27 yrs
Traffic (Jun 2026)564,078
Traffic Trend
Technology
gwi.com
LanguageEnglish
DR (Ahrefs)84
Total Keywords14,505
Referring Domains18,599
Domain Age31 yrs
Traffic (Jun 2026)552,662
Traffic Trend
TechnologyHubSpot
speakeasy.net
LanguageEnglish
DR (Ahrefs)75
Total Keywords3,584
Referring Domains4,827
Domain Age31 yrs
Traffic (Jun 2026)547,860
Traffic Trend
Technology
gonitro.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords24,390
Referring Domains15,690
Domain Age18 yrs
Traffic (Jun 2026)532,206
Traffic Trend
TechnologyHubSpot

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
clubpilates.com	English	71	37,062	4,395	25 yrs	1,322,207		HubSpot

cbsnews.com
LanguageEnglish
DR (Ahrefs)92
Total Keywords5,029,881
Referring Domains486,461
Domain Age31 yrs
Traffic (Jun 2026)59,376,408
Traffic Trend
TechnologySubstack
substack.com
LanguageEnglish
DR (Ahrefs)94
Total Keywords5,643,513
Referring Domains561,764
Domain Age16 yrs
Traffic (Jun 2026)51,156,090
Traffic Trend
Technology
thefp.com
LanguageEnglish
DR (Ahrefs)76
Total Keywords39,018
Referring Domains17,521
Domain Age24 yrs
Traffic (Jun 2026)738,323
Traffic Trend
TechnologySubstack
azdesertswarm.com
LanguageEnglish
DR (Ahrefs)51
Total Keywords11,126
Referring Domains6,455
Domain Age17 yrs
Traffic (Jun 2026)664,536
Traffic Trend
Technology
thebulwark.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords23,103
Referring Domains13,098
Domain Age15 yrs
Traffic (Jun 2026)259,028
Traffic Trend
Technology
brokenpalate.com
LanguageEnglish
DR (Ahrefs)40
Total Keywords3,164
Referring Domains295
Domain Age5 yrs
Traffic (Jun 2026)214,374
Traffic Trend
Technology
r-bloggers.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords27,627
Referring Domains8,306
Domain Age16 yrs
Traffic (Jun 2026)212,820
Traffic Trend
Technology
donaldrobertson.name
LanguageEnglish
DR (Ahrefs)45
Total Keywords1,679
Referring Domains874
Domain Age12 yrs
Traffic (Jun 2026)202,345
Traffic Trend
Technology
noahpinion.blog
LanguageEnglish
DR (Ahrefs)73
Total Keywords10,103
Referring Domains5,453
Domain Age3 yrs
Traffic (Jun 2026)174,978
Traffic Trend
Technology
jonathanlack.com
LanguageEnglish
DR (Ahrefs)11
Total Keywords6,130
Referring Domains697
Domain Age14 yrs
Traffic (Jun 2026)174,145
Traffic Trend
Technology