Is HubSpot or Shopify more popular?

Shopify is used by more websites in our catalog: 466 use HubSpot and 22,836 use Shopify.

Does HubSpot or Shopify have higher-authority sites?

HubSpot sites have the higher median Ahrefs Domain Rating (HubSpot: 52, Shopify: 20).

Is HubSpot or Shopify growing faster?

Between 2026-06 and 2026-07, HubSpot went from 0.08% to 0.05% of all tracked sites, while Shopify went from 3.3% to 2.6%. HubSpot is gaining ground faster in our index.

Can a site use both HubSpot and Shopify?

No. A site runs a single CMS / website platform, so HubSpot and Shopify are mutually exclusive.

Where does this HubSpot vs Shopify data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

HubSpot vs Shopify — Site Stats Database

HubSpot vs Shopify

A side-by-side comparison of two content management systems, based on the 515,058 CMS sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	HubSpot	Shopify
Websites	466	22,836
Market share	0.09%	4.4%
Share of top 10K sites	0.03%	1.5%
Share of top 100K sites

Rank	#44	#4

Median DR	52	20

Average DR	52	23

Median keywords	1,695	1,000

Median referring domains	1,010	224

Median domain age	19 yrs	10 yrs

Average domain age	18 yrs	12 yrs

Average monthly traffic	53,470	48,926

Combined monthly traffic	24,916,883	1,117,270,977

clubpilates.com
LanguageEnglish
DR (Ahrefs)71
Total Keywords37,062
Referring Domains4,395
Domain Age25 yrs
Traffic (Jun 2026)1,322,207
Traffic Trend
TechnologyHubSpot
briggsandstratton.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords48,674
Referring Domains7,767
Domain Age29 yrs
Traffic (Jun 2026)1,287,064
Traffic Trend
Technology
thegogame.com
LanguageEnglish
DR (Ahrefs)56
Total Keywords11,289
Referring Domains1,607
Domain Age26 yrs
Traffic (Jun 2026)1,120,246
Traffic Trend
Technology
burkewilliams.com
LanguageEnglish
DR (Ahrefs)48
Total Keywords14,245
Referring Domains1,899
Domain Age30 yrs
Traffic (Jun 2026)811,247
Traffic Trend
Technology
themagnificentmile.com
LanguageEnglish
DR (Ahrefs)67
Total Keywords6,530
Referring Domains4,638
Domain Age27 yrs
Traffic (Jun 2026)673,987
Traffic Trend
Technology
arcos-inc.com
LanguageEnglish
DR (Ahrefs)37
Total Keywords242
Referring Domains549
Domain Age20 yrs
Traffic (Jun 2026)575,004
Traffic Trend
Technology
tchabitat.org
LanguageEnglish
DR (Ahrefs)63
Total Keywords12,769
Referring Domains2,132
Domain Age27 yrs
Traffic (Jun 2026)564,078
Traffic Trend
Technology
gwi.com
LanguageEnglish
DR (Ahrefs)84
Total Keywords14,505
Referring Domains18,599
Domain Age31 yrs
Traffic (Jun 2026)552,662
Traffic Trend
TechnologyHubSpot
speakeasy.net
LanguageEnglish
DR (Ahrefs)75
Total Keywords3,584
Referring Domains4,827
Domain Age31 yrs
Traffic (Jun 2026)547,860
Traffic Trend
Technology
gonitro.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords24,390
Referring Domains15,690
Domain Age18 yrs
Traffic (Jun 2026)532,206
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
clubpilates.com	English	71	37,062	4,395	25 yrs	1,322,207		HubSpot

hollywoodreporter.com
LanguageEnglish
DR (Ahrefs)90
Total Keywords1,682,319
Referring Domains253,182
Domain Age30 yrs
Traffic (Jun 2026)20,328,180
Traffic Trend
TechnologyShopify
ifixit.com
LanguageEnglish
DR (Ahrefs)83
Total Keywords501,930
Referring Domains65,151
Domain Age25 yrs
Traffic (Jun 2026)10,811,562
Traffic Trend
Technology
princesspolly.com
Language
DR (Ahrefs)71
Total Keywords296,055
Referring Domains4,719
Domain Age21 yrs
Traffic (Jun 2026)9,676,376
Traffic Trend
Technology
owalalife.com
LanguageEnglish
DR (Ahrefs)68
Total Keywords45,197
Referring Domains1,989
Domain Age6 yrs
Traffic (Jun 2026)8,494,617
Traffic Trend
Technology
christmasinamerica.com
LanguageEnglish
DR (Ahrefs)30
Total Keywords21,030
Referring Domains297
Domain Age3 yrs
Traffic (Jun 2026)7,840,049
Traffic Trend
Technology
windsorstore.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords376,799
Referring Domains8,489
Domain Age26 yrs
Traffic (Jun 2026)7,348,808
Traffic Trend
Technology
pissedconsumer.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords578,955
Referring Domains15,418
Domain Age19 yrs
Traffic (Jun 2026)7,281,912
Traffic Trend
Technology
shop.mattel.com
LanguageEnglish
DR (Ahrefs)84
Total Keywords101,009
Referring Domains15,292
Domain Age31 yrs
Traffic (Jun 2026)5,948,548
Traffic Trend
Technology
adriannapapell.com
LanguageEnglish
DR (Ahrefs)70
Total Keywords126,741
Referring Domains3,645
Domain Age26 yrs
Traffic (Jun 2026)5,470,030
Traffic Trend
Technology
davidsbridal.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords181,971
Referring Domains19,325
Domain Age29 yrs
Traffic (Jun 2026)5,253,224
Traffic Trend
Technology