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Looking for an alternative to Google Optimize? Site Stats Database tracks 19 other a/b testing & experimentation tools; the top ones are below, ranked by adoption, with authority and traffic for each and the leading sites that use them. Google Optimize itself is used by 1,992 websites. Back to Google Optimize.
| A/B Testing | Websites | Share | Median DR | Median traffic | Compare |
|---|---|---|---|---|---|
| Google Optimize (this page) |
| 1,992 |
| 9.4% |
| 45 |
| 8,079 |
| - |
| VWO | 5,538 | 26.0% | 50 | 13,967 | Google Optimize vs VWO |
| Crazy Egg | 3,756 | 17.6% | 33 | 11,663 | Google Optimize vs Crazy Egg |
| LaunchDarkly | 2,810 | 13.2% | 13 | 12,155 | Google Optimize vs LaunchDarkly |
| Optimizely | 1,701 | 8.0% | 54 | 19,382 | Google Optimize vs Optimizely |
| Convert | 1,160 | 5.4% | 52 | 15,585 | Google Optimize vs Convert |
| SiteSpect | 1,081 | 5.1% | 43 | 23,191 | Google Optimize vs SiteSpect |
| Zoho PageSense | 900 | 4.2% | 34 | 5,054 | Google Optimize vs Zoho PageSense |
| Intellimize | 640 | 3.0% | 60 | 13,320 | Google Optimize vs Intellimize |
| AB Tasty | 587 | 2.8% | 63 | 9,999 | Google Optimize vs AB Tasty |
| Nelio AB Testing | 399 | 1.9% | 48 | 12,671 | Google Optimize vs Nelio AB Testing |
| Adobe Target | 336 | 1.6% | 71 | 50,072 | Google Optimize vs Adobe Target |
| Kameleoon | 224 | 1.1% | 63 | 2,529 | Google Optimize vs Kameleoon |
| GrowthBook | 200 | 0.9% | 53 | 18,752 | Google Optimize vs GrowthBook |
| Monetate | 197 | 0.9% | 48 | 29,027 | Google Optimize vs Monetate |
| Omniconvert | 155 | 0.7% | 49 | 20,678 | Google Optimize vs Omniconvert |
| Varify | 136 | 0.6% | 54 | 2,887 | Google Optimize vs Varify |
| Amplitude Experiment | 135 | 0.6% | 67 | 30,254 | Google Optimize vs Amplitude Experiment |
| Dynamic Yield | 118 | 0.6% | 66 | 93,712 | Google Optimize vs Dynamic Yield |
| Webtrends Optimize | 118 | 0.6% | 54 | 12,444 | Google Optimize vs Webtrends Optimize |
5,538
Websites
26.0%
Share of A/B Testing
50
Median DR
13,967
Median traffic
Top sites using VWO
3,756
Websites
17.6%
Share of A/B Testing
33
Median DR
11,663
Median traffic
Top sites using Crazy Egg
2,810
Websites
13.2%
Share of A/B Testing
13
Median DR
12,155
Median traffic
Top sites using LaunchDarkly
1,701
Websites
8.0%
Share of A/B Testing
54
Median DR
19,382
Median traffic
Top sites using Optimizely
1,160
Websites
5.4%
Share of A/B Testing
52
Median DR
15,585
Median traffic
Top sites using Convert
1,081
Websites
5.1%
Share of A/B Testing
43
Median DR
23,191
Median traffic
Top sites using SiteSpect
900
Websites
4.2%
Share of A/B Testing
34
Median DR
5,054
Median traffic
Top sites using Zoho PageSense
640
Websites
3.0%
Share of A/B Testing
60
Median DR
13,320
Median traffic
Top sites using Intellimize
587
Websites
2.8%
Share of A/B Testing
63
Median DR
9,999
Median traffic
Top sites using AB Tasty
399
Websites
1.9%
Share of A/B Testing
48
Median DR
12,671
Median traffic
Top sites using Nelio AB Testing
By number of websites, the most widely used alternatives to Google Optimize are VWO, Crazy Egg, LaunchDarkly, Optimizely, Convert. The right one depends on your needs; compare them on adoption, authority, and audience above.
Site Stats Database tracks 19 other a/b testing & experimentation tools used by 100 or more websites, plus a long tail of rarer ones. Google Optimize itself is used by 1,992 websites.
VWO leads this category with 5,538 websites in our catalog.
Adoption is counted from Site Stats Database's own crawl; authority (Ahrefs Domain Rating) and traffic come from Ahrefs and DataForSEO. Everything reflects the sites we track and refreshes at least monthly.
Citation
Site Stats Database. "Google Optimize Alternatives & Competitors." Site Stats Database, July 1, 2026. https://sitestatsdb.com/technologies/ab-testing/google-optimize/alternatives
Site Stats Database tracks every A/B testing tool with full monthly traffic history, authority, keywords, referring domains, and the complete detected tech stack. Filter, compare, and export the data.
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