Last updated · traffic data through Jun 2026 - refreshes automatically as new data lands.
Google Optimize is an A/B testing tool.
1,992
Websites
9.4%
Share of A/B Testing
#4
Rank
of 32
45
Median DR
212,206,524
Combined monthly traffic
Showing 12 of 1,992 results
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Site Stats Database tracks 1,992 websites using Google Optimize. They carry a median Ahrefs Domain Rating of 45, higher than the 28 median across all tracked sites. The typical one is about 15 years old and ranks for 1,586 organic keywords. Over the last 2 months, the number we track grew 13% and their combined traffic rose 2.3%. Notable Google Optimize sites include dennys.com, ea.com, militaryonesource.mil. See plans and pricing.
Every figure in this section is based only on the websites Site Stats Database tracks, not the entire web. Market share, rank, totals, and medians all reflect our sample of 21,296 sites using an A/B testing tool, not global market data.
+228 (+13%)
2026-06 → 2026-07
0.23% of tracked sites (was 0.30%)
Category
Top market
Top industry
Median referring domains
847
Median keywords
1,586
Median domain age
15 yrs
Adoption by audience size
Share of the most-visited sites we track that are websites using Google Optimize.
0.3%
Top 10K
29 of 10,000
0.4%
Top 100K
398 of 100,000
0.2%
All tracked
1,992 of 880,858
Monthly snapshots of the sites in this segment. A new point is added every month. Website counts move when our catalog grows; the share of tracked sites is normalized, so it only moves when the prevalence of this segment changes.
Websites
1,992
2026-06 to 2026-07
Share of tracked sites
0.23%
2026-06 to 2026-07
Combined monthly traffic
212,206,524
2026-06 to 2026-07
Median page count
519
2026-06 to 2026-07
Median referring domains
846
2026-06 to 2026-07
Every a/b testing we track in this category, by number of websites.
The technologies most often detected alongside Google Optimize.
Site Stats Database tracks 1,992 websites using Google Optimize, enriched with full monthly traffic history, authority, keywords, referring domains, and the complete detected tech stack. We detect Google Optimize by crawling each site's HTML, response headers, and DNS; traffic and SEO metrics come from DataForSEO and Ahrefs. Everything refreshes at least monthly.
See plans & pricingGoogle Optimize is an A/B testing tool. Site Stats Database detects it on the websites it tracks by analyzing each site's homepage, response headers, and DNS, and has currently found it on 1,992 websites.
Site Stats Database currently tracks 1,992 websites using Google Optimize. That makes it the #4 most common a/b testing out of 32 we detect in this category.
The most common are News, Software, and Community sites, and they are most common in United States and Spain. The breakdowns above show the full split across topics, markets, authority, and monetization, based on the 1,992 websites using Google Optimize we track.
Google Optimize is one of 32 a/b testing options Site Stats Database detects. The alternatives section lists the others by adoption, and you can compare Google Optimize head-to-head with any of them.
They tend to have stronger authority than the typical website: the median Google Optimize site has an Ahrefs Domain Rating of 45, higher than the 28 median across all sites Site Stats Database tracks.
Over the last 2 months, the number we track grew 13% and their combined traffic rose 2.3%, based on Site Stats Database's month-by-month snapshots of this group.
Traffic estimates, organic keywords, and authority come from DataForSEO; Domain Rating comes from Ahrefs' public endpoint; and technology detection (including Google Optimize) comes from Site Stats Database's own crawler, which inspects each site's HTML, headers, and infrastructure.
At least monthly. Traffic and rankings refresh every month, and technology detections are refreshed as sites are re-crawled, so this page always reflects the current 1,992 Google Optimize websites.
Yes. The complete, filterable list of all 1,992 Google Optimize websites, enriched with traffic history, authority, keywords, and the full tech stack, is available with a Site Stats Database plan.
Site Stats Database detects Google Optimize by crawling each site's homepage HTML, response headers, and DNS.
Citation
Site Stats Database. "Websites Using Google Optimize." Site Stats Database, July 1, 2026. https://sitestatsdb.com/technologies/ab-testing/google-optimize
| English |
| 89 |
| 352,670 |
| 135,793 |
| 33 yrs |
| 13,994,510 |
| Google Optimize |
| militaryonesource.mil | English | 83 | 181,601 | 20,053 | 7,947,490 | Google Optimize |
| koa.com | English | 79 | 220,342 | 27,969 | 27 yrs | 5,933,404 | Google Optimize |
| lorealparisusa.com | English | 78 | 304,373 | 27,514 | 27 yrs | 5,622,415 | Google Optimize |
| americansongwriter.com | English | 79 | 436,635 | 27,439 | 27 yrs | 4,627,197 | Google Optimize |
| coldwellbankerhomes.com | English | 83 | 449,225 | 32,193 | 28 yrs | 4,464,366 | Google Optimize |
| tropicalsmoothiecafe.com | English | 70 | 51,118 | 4,861 | 26 yrs | 4,207,394 | Google Optimize |
| etoro.com | English | 83 | 129,857 | 29,275 | 21 yrs | 2,704,664 | Google Optimize |
| philips.com | English | 88 | 114,252 | 76,052 | 39 yrs | 2,624,057 | Google Optimize |
| mashupmath.com | English | 48 | 51,645 | 2,099 | 11 yrs | 2,276,104 | Google Optimize |
| anker.com | English | 80 | 89,488 | 17,169 | 30 yrs | 2,080,210 | Google Optimize |