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Looking for an alternative to Plausible? Site Stats Database tracks 38 other analytics tools; the top ones are below, ranked by adoption, with authority and traffic for each and the leading sites that use them. Plausible itself is used by 2,972 websites. Back to Plausible.
| Analytics | Websites | Share | Median DR | Median traffic | Compare |
|---|---|---|---|---|---|
| Plausible (this page) |
| 2,972 |
| 0.6% |
| 41 |
| 5,751 |
| - |
| Google Analytics | 281,882 | 55.1% | 26 | 4,267 | Plausible vs Google Analytics |
| Google Tag Manager | 262,222 | 51.2% | 36 | 6,324 | Plausible vs Google Tag Manager |
| Cloudflare Analytics | 118,638 | 23.2% | 27 | 3,651 | Plausible vs Cloudflare Analytics |
| Google Site Kit | 29,582 | 5.8% | 21 | 2,968 | Plausible vs Google Site Kit |
| MonsterInsights | 25,799 | 5.0% | 21 | 3,947 | Plausible vs MonsterInsights |
| Hotjar | 13,992 | 2.7% | 36 | 6,187 | Plausible vs Hotjar |
| PixelYourSite | 6,681 | 1.3% | 26 | 4,174 | Plausible vs PixelYourSite |
| Sentry | 5,018 | 1.0% | 17 | 3,202 | Plausible vs Sentry |
| Matomo | 5,009 | 1.0% | 51 | 3,571 | Plausible vs Matomo |
| ExactMetrics | 4,554 | 0.9% | 23 | 4,136 | Plausible vs ExactMetrics |
| Snowplow | 2,581 | 0.5% | 11 | 2,338 | Plausible vs Snowplow |
| PostHog | 1,783 | 0.3% | 43 | 6,614 | Plausible vs PostHog |
| Clicky | 1,617 | 0.3% | 28 | 5,076 | Plausible vs Clicky |
| WP Statistics | 1,448 | 0.3% | 23 | 2,761 | Plausible vs WP Statistics |
| Mixpanel | 1,439 | 0.3% | 32 | 7,552 | Plausible vs Mixpanel |
| Fathom | 1,332 | 0.3% | 40 | 5,524 | Plausible vs Fathom |
| Segment | 1,205 | 0.2% | 56 | 13,231 | Plausible vs Segment |
| StatCounter | 1,181 | 0.2% | 24 | 3,087 | Plausible vs StatCounter |
| Adobe Analytics | 963 | 0.2% | 10 | 1,527 | Plausible vs Adobe Analytics |
| Chartbeat | 879 | 0.2% | 62 | 43,280 | Plausible vs Chartbeat |
| Lucky Orange | 832 | 0.2% | 31 | 10,853 | Plausible vs Lucky Orange |
| Microsoft Clarity | 718 | 0.1% | 40 | 5,820 | Plausible vs Microsoft Clarity |
| Umami | 646 | 0.1% | 26 | 3,167 | Plausible vs Umami |
| Contentsquare | 507 | 0.1% | 39 | 8,623 | Plausible vs Contentsquare |
| FullStory | 499 | 0.1% | 43 | 8,516 | Plausible vs FullStory |
| Heap | 476 | 0.1% | 45 | 11,206 | Plausible vs Heap |
| Amplitude | 433 | 0.1% | 55 | 12,658 | Plausible vs Amplitude |
| Inspectlet | 280 | 0.1% | 31 | 4,436 | Plausible vs Inspectlet |
| Siteimprove | 259 | 0.1% | 67 | 64,296 | Plausible vs Siteimprove |
| Webtrends | 236 | 0.0% | 50 | 4,957 | Plausible vs Webtrends |
| Yandex Metrica | 218 | 0.0% | 40 | 1,854 | Plausible vs Yandex Metrica |
| Pendo | 159 | 0.0% | 30 | 9,256 | Plausible vs Pendo |
| etracker | 145 | 0.0% | 66 | 1,414 | Plausible vs etracker |
| LogRocket | 144 | 0.0% | 46 | 11,605 | Plausible vs LogRocket |
| Parse.ly | 141 | 0.0% | 70 | 35,421 | Plausible vs Parse.ly |
| Simple Analytics | 132 | 0.0% | 39 | 7,138 | Plausible vs Simple Analytics |
| Pirsch | 131 | 0.0% | 31 | 8,178 | Plausible vs Pirsch |
| Histats | 130 | 0.0% | 16 | 1,557 | Plausible vs Histats |
Google Analytics is Google's web analytics service for measuring traffic, sources, and on-site behavior. It is by far the most widely deployed analytics tool on the web, usually loaded through a measurement tag or Tag Manager. Its presence is near-universal on commercial sites.
281,882
Websites
55.1%
Share of Analytics
26
Median DR
4,267
Median traffic
Top sites using Google Analytics
Google Tag Manager is a tag-management system for deploying tracking and marketing tags without editing site code. Marketers use it to add analytics, ad pixels, and scripts through a web interface. It frequently appears alongside Google Analytics and ad tools.
262,222
Websites
51.2%
Share of Analytics
36
Median DR
6,324
Median traffic
Top sites using Google Tag Manager
Cloudflare Web Analytics is a privacy-first, cookie-free analytics product from Cloudflare.
118,638
Websites
23.2%
Share of Analytics
27
Median DR
3,651
Median traffic
Top sites using Cloudflare Analytics
Site Kit is Google's official WordPress plugin that connects Analytics, Search Console, AdSense, and PageSpeed.
29,582
Websites
5.8%
Share of Analytics
21
Median DR
2,968
Median traffic
Top sites using Google Site Kit
MonsterInsights is a popular Google Analytics plugin for WordPress.
25,799
Websites
5.0%
Share of Analytics
21
Median DR
3,947
Median traffic
Top sites using MonsterInsights
Hotjar is a product-experience tool offering heatmaps and session recordings.
13,992
Websites
2.7%
Share of Analytics
36
Median DR
6,187
Median traffic
Top sites using Hotjar
PixelYourSite is a WordPress plugin for managing Meta, Google, and TikTok tracking pixels.
6,681
Websites
1.3%
Share of Analytics
26
Median DR
4,174
Median traffic
Top sites using PixelYourSite
Sentry is an error-tracking and performance-monitoring platform for applications.
5,018
Websites
1.0%
Share of Analytics
17
Median DR
3,202
Median traffic
Top sites using Sentry
Matomo is an open-source, privacy-focused web analytics platform.
5,009
Websites
1.0%
Share of Analytics
51
Median DR
3,571
Median traffic
Top sites using Matomo
ExactMetrics is a Google Analytics plugin for WordPress.
4,554
Websites
0.9%
Share of Analytics
23
Median DR
4,136
Median traffic
Top sites using ExactMetrics
By number of websites, the most widely used alternatives to Plausible are Google Analytics, Google Tag Manager, Cloudflare Analytics, Google Site Kit, MonsterInsights. The right one depends on your needs; compare them on adoption, authority, and audience above.
Site Stats Database tracks 38 other analytics tools used by 100 or more websites, plus a long tail of rarer ones. Plausible itself is used by 2,972 websites.
Google Analytics leads this category with 281,882 websites in our catalog.
Adoption is counted from Site Stats Database's own crawl; authority (Ahrefs Domain Rating) and traffic come from Ahrefs and DataForSEO. Everything reflects the sites we track and refreshes at least monthly.
Citation
Site Stats Database. "Plausible Alternatives & Competitors." Site Stats Database, July 1, 2026. https://sitestatsdb.com/technologies/analytics/plausible/alternatives
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