Last updated · traffic data through Jun 2026 - refreshes automatically as new data lands.
203 journalism websites use Google Tag Manager. The top 12 by monthly traffic are below.
Google Tag Manager is a tag-management system for deploying tracking and marketing tags without editing site code. Marketers use it to add analytics, ad pixels, and scripts through a web interface. It frequently appears alongside Google Analytics and ad tools.
203
Websites
57,151,298
Combined monthly traffic
68
Median DR
4,955
Median keywords
15 yrs
Median domain age
Showing 12 of 203 results
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Site Stats Database tracks 203 journalism websites using Google Tag Manager. They carry a median Ahrefs Domain Rating of 68, higher than the 28 median across all tracked sites. The typical one is about 15 years old and ranks for 4,955 organic keywords. See plans and pricing.
Every figure here is based only on the 203 journalism websites using Google Tag Manager that Site Stats Database tracks, not the entire web.
Median DR
68
Median referring domains
3,730
Median keywords
4,955
Median domain age
15 yrs
Adoption by audience size
Share of the most-visited sites we track that are journalism websites using Google Tag Manager.
<0.1%
Top 10K
8 of 10,000
<0.1%
Top 100K
70 of 100,000
<0.1%
All tracked
203 of 880,858
Google Tag Manager is a tag-management system for deploying tracking and marketing tags without editing site code. Marketers use it to add analytics, ad pixels, and scripts through a web interface. It frequently appears alongside Google Analytics and ad tools.
Site Stats Database tracks 203 websites that are both Google Tag Manager and Journalism, each enriched with traffic, authority, and the full detected tech stack.
They tend to have stronger authority than the typical website: their median Ahrefs Domain Rating is 68, higher than the 28 median across all sites Site Stats Database tracks.
Traffic estimates, keywords, and authority come from DataForSEO; Domain Rating comes from Ahrefs' public endpoint; and the topic, market, and technology detections come from Site Stats Database's own crawler.
Yes. The complete, filterable list of all 203 journalism websites using Google Tag Manager, with traffic history, authority, keywords, and the full tech stack, is available with a Site Stats Database plan.
Citation
Site Stats Database. "Top Journalism Websites Using Google Tag Manager." Site Stats Database, July 1, 2026. https://sitestatsdb.com/technologies/analytics/google-tag-manager/topics/journalism
Site Stats Database tracks 203 journalism websites using Google Tag Manager, enriched with full monthly traffic history, authority, keywords, referring domains, and the complete detected tech stack. Everything refreshes at least monthly.
| English |
| 84 |
| 538,330 |
| 49,957 |
| 30 yrs |
| 5,022,812 |
| Google Tag Manager |
| vice.com | English | 91 | 516,179 | 285,385 | 29 yrs | 3,319,083 | Google Tag Manager |
| propublica.org | English | 88 | 311,117 | 92,056 | 18 yrs | 2,377,224 | Google Tag Manager |
| kff.org | English | 89 | 130,295 | 81,455 | 31 yrs | 2,034,612 | Google Tag Manager |
| ap.org | English | 86 | 43,162 | 103,993 | 34 yrs | 1,915,278 | Google Tag Manager |
| newspapers.com | English | 83 | 105,379 | 57,534 | 27 yrs | 1,218,592 | Google Tag Manager |
| out.com | English | 79 | 107,432 | 30,650 | 31 yrs | 1,000,169 | Google Tag Manager |
| wpr.org | English | 80 | 71,067 | 25,452 | 30 yrs | 772,024 | Google Tag Manager |
| thefp.com | English | 76 | 39,018 | 17,521 | 24 yrs | 738,323 | Google Tag Manager |
| irishtimes.com | English | 89 | 203,090 | 146,617 | 29 yrs | 668,276 | Google Tag Manager |
| quantamagazine.org | English | 81 | 27,161 | 28,157 | 13 yrs | 605,721 | Google Tag Manager |