Is Snapchat or Taboola Ads more popular?

Snapchat is used by more websites in our catalog: 4,803 use Snapchat and 2,705 use Taboola Ads.

Does Snapchat or Taboola Ads have higher-authority sites?

Snapchat sites have the higher median Ahrefs Domain Rating (Snapchat: 54, Taboola Ads: 51).

Is Snapchat or Taboola Ads growing faster?

Between 2026-06 and 2026-07, Snapchat went from 0.71% to 0.55% of all tracked sites, while Taboola Ads went from 0.41% to 0.31%. Taboola Ads is gaining ground faster in our index.

How many sites use both Snapchat and Taboola Ads?

269 websites in our catalog use both Snapchat and Taboola Ads.

Where does this Snapchat vs Taboola Ads data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Snapchat vs Taboola Ads — Site Stats Database

Snapchat vs Taboola Ads

A side-by-side comparison of two advertising platforms, based on the 288,541 Ad Platform sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Snapchat	Taboola Ads
Websites	4,803	2,705
Market share	1.7%	0.94%
Share of top 10K sites	2.7%	0.93%

Rank	#14	#16

Median DR	54	51

Average DR	51	50

Median keywords	2,175	1,469

Median referring domains	1,418	1,168

Median domain age	20 yrs	16 yrs

Average domain age	19 yrs	17 yrs

Average monthly traffic	353,901	271,097

Combined monthly traffic	1,699,787,192	733,317,562

ubereats.com
LanguageEnglish
DR (Ahrefs)92
Total Keywords3,826,446
Referring Domains71,403
Domain Age14 yrs
Traffic (Jun 2026)73,292,413
Traffic Trend
TechnologySnapchat
kayak.com
LanguageEnglish
DR (Ahrefs)87
Total Keywords2,410,381
Referring Domains65,916
Domain Age31 yrs
Traffic (Jun 2026)61,496,142
Traffic Trend
TechnologySnapchat
quillbot.com
LanguageEnglish
DR (Ahrefs)83
Total Keywords398,745
Referring Domains23,174
Domain Age8 yrs
Traffic (Jun 2026)51,335,230
Traffic Trend
Technology
starbucks.com
LanguageEnglish
DR (Ahrefs)89
Total Keywords319,049
Referring Domains100,499
Domain Age32 yrs
Traffic (Jun 2026)39,976,207
Traffic Trend
Technology
renehersecycles.com
LanguageEnglish
DR (Ahrefs)55
Total Keywords4,750
Referring Domains2,428
Domain Age8 yrs
Traffic (Jun 2026)36,665,303
Traffic Trend
Technology
mathway.com
LanguageEnglish
DR (Ahrefs)66
Total Keywords337,988
Referring Domains7,252
Domain Age21 yrs
Traffic (Jun 2026)33,315,361
Traffic Trend
Technology
vogue.com
LanguageEnglish
DR (Ahrefs)91
Total Keywords1,352,503
Referring Domains223,118
Domain Age32 yrs
Traffic (Jun 2026)31,764,987
Traffic Trend
Technology
instacart.com
LanguageEnglish
DR (Ahrefs)86
Total Keywords2,897,718
Referring Domains32,898
Domain Age29 yrs
Traffic (Jun 2026)30,323,230
Traffic Trend
Technology
hbomax.com
LanguageEnglish
DR (Ahrefs)88
Total Keywords455,191
Referring Domains56,981
Domain Age26 yrs
Traffic (Jun 2026)27,010,674
Traffic Trend
Technology
floridalottery.com
LanguageEnglish
DR (Ahrefs)83
Total Keywords60,069
Referring Domains6,825
Domain Age30 yrs
Traffic (Jun 2026)25,899,931
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
ubereats.com	English	92	3,826,446	71,403	14 yrs	73,292,413		Snapchat

xe.com
LanguageEnglish
DR (Ahrefs)90
Total Keywords320,559
Referring Domains58,181
Domain Age31 yrs
Traffic (Jun 2026)124,921,364
Traffic Trend
TechnologyTaboola Ads
byjus.com
LanguageEnglish
DR (Ahrefs)80
Total Keywords1,666,559
Referring Domains55,721
Domain Age13 yrs
Traffic (Jun 2026)65,601,851
Traffic Trend
Technology
pcmag.com
LanguageEnglish
DR (Ahrefs)90
Total Keywords1,761,626
Referring Domains243,449
Domain Age31 yrs
Traffic (Jun 2026)42,473,395
Traffic Trend
Technology
investing.com
LanguageEnglish
DR (Ahrefs)89
Total Keywords967,948
Referring Domains96,110
Domain Age31 yrs
Traffic (Jun 2026)35,554,958
Traffic Trend
Technology
mashable.com
LanguageEnglish
DR (Ahrefs)91
Total Keywords1,278,689
Referring Domains269,897
Domain Age20 yrs
Traffic (Jun 2026)30,452,860
Traffic Trend
Technology
sixflags.com
LanguageEnglish
DR (Ahrefs)81
Total Keywords210,432
Referring Domains42,921
Domain Age31 yrs
Traffic (Jun 2026)30,156,156
Traffic Trend
Technology
ufc.com
LanguageEnglish
DR (Ahrefs)81
Total Keywords103,879
Referring Domains28,384
Domain Age31 yrs
Traffic (Jun 2026)18,875,616
Traffic Trend
TechnologyTaboola Ads
sallybeauty.com
LanguageEnglish
DR (Ahrefs)73
Total Keywords273,060
Referring Domains16,782
Domain Age29 yrs
Traffic (Jun 2026)15,357,905
Traffic Trend
Technology
sheknows.com
LanguageEnglish
DR (Ahrefs)82
Total Keywords677,012
Referring Domains110,881
Domain Age27 yrs
Traffic (Jun 2026)11,598,435
Traffic Trend
Technology
poshmark.com
LanguageEnglish
DR (Ahrefs)84
Total Keywords3,080,047
Referring Domains34,854
Domain Age15 yrs
Traffic (Jun 2026)11,567,827
Traffic Trend
Technology