Outbrain Ads vs The Trade Desk

The Trade Desk is used by more websites in our catalog: 1,008 use Outbrain Ads and 9,996 use The Trade Desk.

Outbrain Ads sites have the higher median Ahrefs Domain Rating (Outbrain Ads: 57, The Trade Desk: 48).

Between 2026-06 and 2026-07, Outbrain Ads went from 0.16% to 0.11% of all tracked sites, while The Trade Desk went from 1.4% to 1.1%. Outbrain Ads is gaining ground faster in our index.

132 websites in our catalog use both Outbrain Ads and The Trade Desk.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.