Criteo vs X (Twitter)

X (Twitter) is used by more websites in our catalog: 4,000 use Criteo and 10,030 use X (Twitter).

X (Twitter) sites have the higher median Ahrefs Domain Rating (Criteo: 42, X (Twitter): 58).

Between 2026-06 and 2026-07, Criteo went from 0.61% to 0.45% of all tracked sites, while X (Twitter) went from 1.5% to 1.1%. Criteo is gaining ground faster in our index.

468 websites in our catalog use both Criteo and X (Twitter).

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.