Is Amazon Ads or TikTok more popular?

TikTok is used by more websites in our catalog: 135 use Amazon Ads and 11,528 use TikTok.

Does Amazon Ads or TikTok have higher-authority sites?

TikTok sites have the higher median Ahrefs Domain Rating (Amazon Ads: 35, TikTok: 44).

Is Amazon Ads or TikTok growing faster?

Between 2026-06 and 2026-07, Amazon Ads went from 0.02% to 0.02% of all tracked sites, while TikTok went from 1.7% to 1.3%. Amazon Ads is gaining ground faster in our index.

How many sites use both Amazon Ads and TikTok?

13 websites in our catalog use both Amazon Ads and TikTok.

Where does this Amazon Ads vs TikTok data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Amazon Ads vs TikTok — Site Stats Database

Amazon Ads vs TikTok

A side-by-side comparison of two advertising platforms, based on the 288,541 Ad Platform sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Amazon Ads	TikTok
Websites	135	11,528
Market share	0.05%	4.0%
Share of top 10K sites	0.03%	3.0%

Rank	#23	#7

Median DR	35	44

Average DR	36	44

Median keywords	1,873	1,319

Median referring domains	523	874

Median domain age	20 yrs	16 yrs

Average domain age	19 yrs	16 yrs

Average monthly traffic	106,918	156,302

Combined monthly traffic	14,433,972	1,801,851,715

ring.com
LanguageEnglish
DR (Ahrefs)82
Total Keywords68,764
Referring Domains20,606
Domain Age31 yrs
Traffic (Jun 2026)3,767,088
Traffic Trend
TechnologyAmazon Ads
historyonthenet.com
LanguageEnglish
DR (Ahrefs)66
Total Keywords93,796
Referring Domains8,041
Domain Age23 yrs
Traffic (Jun 2026)1,190,068
Traffic Trend
Technology
intotheam.com
LanguageEnglish
DR (Ahrefs)58
Total Keywords15,753
Referring Domains1,338
Domain Age17 yrs
Traffic (Jun 2026)1,154,537
Traffic Trend
Technology
shop.americantourister.com
LanguageEnglish
DR (Ahrefs)57
Total Keywords10,788
Referring Domains1,371
Domain Age27 yrs
Traffic (Jun 2026)466,887
Traffic Trend
Technology
acprocold.com
LanguageEnglish
DR (Ahrefs)38
Total Keywords8,834
Referring Domains601
Domain Age15 yrs
Traffic (Jun 2026)405,606
Traffic Trend
Technology
leosconeyisland.com
LanguageEnglish
DR (Ahrefs)36
Total Keywords5,258
Referring Domains689
Domain Age24 yrs
Traffic (Jun 2026)380,902
Traffic Trend
Technology
oliveyoung.com
LanguageEnglish
DR (Ahrefs)71
Total Keywords38,329
Referring Domains4,455
Domain Age16 yrs
Traffic (Jun 2026)354,402
Traffic Trend
Technology
store.steelcase.com
LanguageEnglish
DR (Ahrefs)79
Total Keywords1,998
Referring Domains1,107
Domain Age31 yrs
Traffic (Jun 2026)351,475
Traffic Trend
Technology
taiwan.net.tw
LanguageEnglish
DR (Ahrefs)79
Total Keywords6,670
Referring Domains15,081
Domain Age24 yrs
Traffic (Jun 2026)348,576
Traffic Trend
Technology
sleepworld.com
LanguageEnglish
DR (Ahrefs)38
Total Keywords17,872
Referring Domains922
Domain Age29 yrs
Traffic (Jun 2026)325,871
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
ring.com	English	82	68,764	20,606	31 yrs	3,767,088		Amazon Ads

study.com
LanguageEnglish
DR (Ahrefs)85
Total Keywords4,953,237
Referring Domains123,063
Domain Age30 yrs
Traffic (Jun 2026)74,304,102
Traffic Trend
TechnologyTikTok
kayak.com
LanguageEnglish
DR (Ahrefs)87
Total Keywords2,410,381
Referring Domains65,916
Domain Age31 yrs
Traffic (Jun 2026)61,496,142
Traffic Trend
TechnologyTikTok
renehersecycles.com
LanguageEnglish
DR (Ahrefs)55
Total Keywords4,750
Referring Domains2,428
Domain Age8 yrs
Traffic (Jun 2026)36,665,303
Traffic Trend
Technology
alltrails.com
LanguageEnglish
DR (Ahrefs)89
Total Keywords1,038,739
Referring Domains104,963
Domain Age21 yrs
Traffic (Jun 2026)35,078,872
Traffic Trend
Technology
instacart.com
LanguageEnglish
DR (Ahrefs)86
Total Keywords2,897,718
Referring Domains32,898
Domain Age29 yrs
Traffic (Jun 2026)30,323,230
Traffic Trend
Technology
sixflags.com
LanguageEnglish
DR (Ahrefs)81
Total Keywords210,432
Referring Domains42,921
Domain Age31 yrs
Traffic (Jun 2026)30,156,156
Traffic Trend
Technology
dennys.com
LanguageEnglish
DR (Ahrefs)74
Total Keywords58,200
Referring Domains11,507
Domain Age27 yrs
Traffic (Jun 2026)29,094,721
Traffic Trend
Technology
petsmart.com
LanguageEnglish
DR (Ahrefs)80
Total Keywords528,037
Referring Domains20,803
Domain Age30 yrs
Traffic (Jun 2026)22,276,272
Traffic Trend
Technology
jiffylube.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords159,356
Referring Domains4,926
Domain Age30 yrs
Traffic (Jun 2026)20,591,949
Traffic Trend
Technology
papajohns.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords163,562
Referring Domains15,224
Domain Age30 yrs
Traffic (Jun 2026)20,195,238
Traffic Trend
Technology