Amazon Ads vs Taboola Ads

Taboola Ads is used by more websites in our catalog: 135 use Amazon Ads and 2,705 use Taboola Ads.

Taboola Ads sites have the higher median Ahrefs Domain Rating (Amazon Ads: 35, Taboola Ads: 51).

Between 2026-06 and 2026-07, Amazon Ads went from 0.02% to 0.02% of all tracked sites, while Taboola Ads went from 0.41% to 0.31%. Amazon Ads is gaining ground faster in our index.

5 websites in our catalog use both Amazon Ads and Taboola Ads.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.