Is Adform or Yahoo more popular?

Yahoo is used by more websites in our catalog: 1,085 use Adform and 2,201 use Yahoo.

Does Adform or Yahoo have higher-authority sites?

Adform sites have the higher median Ahrefs Domain Rating (Adform: 61, Yahoo: 51).

Is Adform or Yahoo growing faster?

Between 2026-06 and 2026-07, Adform went from 0.16% to 0.12% of all tracked sites, while Yahoo went from 0.29% to 0.25%. Adform is gaining ground faster in our index.

How many sites use both Adform and Yahoo?

29 websites in our catalog use both Adform and Yahoo.

Where does this Adform vs Yahoo data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Adform vs Yahoo — Site Stats Database

Adform vs Yahoo

A side-by-side comparison of two advertising platforms, based on the 288,541 Ad Platform sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Adform	Yahoo
Websites	1,085	2,201
Market share	0.38%	0.76%
Share of top 10K sites	0.06%	1.3%
Share of top 100K sites

Rank	#19	#17

Median DR	61	51

Average DR	57	48

Median keywords	466	2,364

Median referring domains	1,934	1,060

Median domain age	22 yrs	22 yrs

Average domain age	20 yrs	20 yrs

Average monthly traffic	52,104	503,310

Combined monthly traffic	56,533,115	1,107,784,548

roku.com
LanguageEnglish
DR (Ahrefs)89
Total Keywords854,348
Referring Domains70,104
Domain Age22 yrs
Traffic (Jun 2026)13,655,646
Traffic Trend
TechnologyAdform
rsc.org
LanguageEnglish
DR (Ahrefs)90
Total Keywords190,412
Referring Domains113,171
Domain Age33 yrs
Traffic (Jun 2026)5,684,828
Traffic Trend
TechnologyAdform
styleseat.com
LanguageEnglish
DR (Ahrefs)82
Total Keywords201,512
Referring Domains7,866
Domain Age17 yrs
Traffic (Jun 2026)5,312,921
Traffic Trend
Technology
lockheedmartin.com
LanguageEnglish
DR (Ahrefs)84
Total Keywords92,935
Referring Domains36,511
Domain Age29 yrs
Traffic (Jun 2026)3,434,331
Traffic Trend
Technology
woodhousespas.com
LanguageEnglish
DR (Ahrefs)65
Total Keywords37,650
Referring Domains3,382
Domain Age23 yrs
Traffic (Jun 2026)1,663,554
Traffic Trend
Technology
metalsdaily.com
LanguageEnglish
DR (Ahrefs)50
Total Keywords13,208
Referring Domains1,363
Domain Age26 yrs
Traffic (Jun 2026)1,202,331
Traffic Trend
Technology
cats.org.uk
LanguageEnglish
DR (Ahrefs)78
Total Keywords82,535
Referring Domains10,785
Domain Age29 yrs
Traffic (Jun 2026)945,081
Traffic Trend
Technology
kew.org
LanguageEnglish
DR (Ahrefs)83
Total Keywords74,061
Referring Domains30,541
Domain Age29 yrs
Traffic (Jun 2026)843,884
Traffic Trend
TechnologyAdform
zeiss.com
LanguageEnglish
DR (Ahrefs)83
Total Keywords36,462
Referring Domains26,028
Domain Age31 yrs
Traffic (Jun 2026)692,902
Traffic Trend
TechnologyAdform
gamingamerica.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords21,426
Referring Domains15,044
Domain Age23 yrs
Traffic (Jun 2026)667,166
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
roku.com	English	89	854,348	70,104	22 yrs	13,655,646		Adform

healthline.com
LanguageEnglish
DR (Ahrefs)92
Total Keywords7,041,614
Referring Domains458,961
Domain Age21 yrs
Traffic (Jun 2026)220,346,497
Traffic Trend
TechnologyYahoo
ubereats.com
LanguageEnglish
DR (Ahrefs)92
Total Keywords3,826,446
Referring Domains71,403
Domain Age14 yrs
Traffic (Jun 2026)73,292,413
Traffic Trend
Technology
medicalnewstoday.com
LanguageEnglish
DR (Ahrefs)91
Total Keywords4,765,303
Referring Domains289,273
Domain Age22 yrs
Traffic (Jun 2026)71,587,350
Traffic Trend
Technology
businessinsider.com
LanguageEnglish
DR (Ahrefs)92
Total Keywords4,191,464
Referring Domains613,588
Domain Age28 yrs
Traffic (Jun 2026)45,853,493
Traffic Trend
Technology
dennys.com
LanguageEnglish
DR (Ahrefs)74
Total Keywords58,200
Referring Domains11,507
Domain Age27 yrs
Traffic (Jun 2026)29,094,721
Traffic Trend
Technology
hbomax.com
LanguageEnglish
DR (Ahrefs)88
Total Keywords455,191
Referring Domains56,981
Domain Age26 yrs
Traffic (Jun 2026)27,010,674
Traffic Trend
Technology
petsmart.com
LanguageEnglish
DR (Ahrefs)80
Total Keywords528,037
Referring Domains20,803
Domain Age30 yrs
Traffic (Jun 2026)22,276,272
Traffic Trend
Technology
papajohns.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords163,562
Referring Domains15,224
Domain Age30 yrs
Traffic (Jun 2026)20,195,238
Traffic Trend
Technology
visitcalifornia.com
LanguageEnglish
DR (Ahrefs)79
Total Keywords213,484
Referring Domains19,290
Domain Age27 yrs
Traffic (Jun 2026)16,620,841
Traffic Trend
Technology
nextdoor.com
LanguageEnglish
DR (Ahrefs)91
Total Keywords3,589,765
Referring Domains100,037
Domain Age22 yrs
Traffic (Jun 2026)15,887,717
Traffic Trend
Technology