Data from Google’s August 2024 Core Update

I tracked the traffic data for 55,209 sites during the rollout of Google’s August Core Update, which concluded on September 3rd.

All tracked websites are monetized with Mediavine, Raptive, or Amazon Associates.

Traffic data is from Ahrefs, and is only an estimate.

Here are my findings:

Data for all tracked websites:

Total Number of Sites	55,209
Total Traffic August 15th	20,986,482,365
Total Traffic September 4th	21,109,399,323
Total Traffic Gain	122,916,958
Avg. Gain per Site	2,226
Avg. % Gain per Site	0.586%

Data for all tracked websites with less than 10,000 monthly visitors:

Total Number of Sites	26,422
Total Traffic August 15th	137,557,075
Total Traffic September 4th	125,829,237
Total Traffic Loss	11,727,838
Avg. Loss per Site	444
Avg. % Loss per Site	-8.526%

Data for all tracked websites with traffic between 10,000/mo and 50,000/mo:

Total Number of Sites	17,046
Total Traffic August 15th	383,272,725
Total Traffic September 4th	391,320,913
Total Traffic Gain	8,048,188
Avg. Gain per Site	472
Avg. % Gain per Site	2.1%

Data for all tracked websites with traffic between 50,000/mo and 1,000,000/mo:

Total Number of Sites	10,047
Total Traffic August 15th	2,141,903,954
Total Traffic September 4th	2,103,760,496
Total Traffic Loss	38,143,458
Avg. Loss per Site	3,797
Avg. % Loss per Site	-1.781%

Data for all tracked websites with over 1,000,000 monthly visitors:

Total Number of Sites	1,694
Total Traffic August 15th	18,323,748,611
Total Traffic September 4th	18,488,488,677
Total Traffic Gain	164,740,066
Avg. Gain per Site	97,249
Avg. % Gain per Site	0.899%

53% of all tracked sites saw traffic increases (greater than or equal to 0%), which leaves 47% with traffic losses.

Here are the raw numbers:

Total Tracked Websites	55,209
Websites with Traffic Increases	29,065 (52.65% of total)
Websites with Traffic Decreases	26,144 (47.35% of total)

The complete dataset is available here. Feel free to analyze and use the data in your own studies.

If you have any questions, you can reach me on Twitter/X or leave a reply below.

– Ian, founder of Site Stats Database