Is Trustpilot or Yotpo more popular?

Trustpilot is used by more websites in our catalog: 10,593 use Trustpilot and 2,778 use Yotpo.

Does Trustpilot or Yotpo have higher-authority sites?

Trustpilot and Yotpo sites have a similar median Ahrefs Domain Rating.

Is Trustpilot or Yotpo growing faster?

Between 2026-06 and 2026-07, Trustpilot went from 1.7% to 1.2% of all tracked sites, while Yotpo went from 0.42% to 0.32%. Yotpo is gaining ground faster in our index.

How many sites use both Trustpilot and Yotpo?

128 websites in our catalog use both Trustpilot and Yotpo.

Where does this Trustpilot vs Yotpo data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Trustpilot vs Yotpo — Site Stats Database

Trustpilot vs Yotpo

A side-by-side comparison of two review & social-proof platforms, based on the 39,731 Reviews sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Trustpilot	Yotpo
Websites	10,593	2,778
Market share	27%	7.0%
Share of top 10K sites	0.80%	0.59%
Share of top 100K sites

Rank	#2	#5

Median DR	32	32

Average DR	34	33

Median keywords	642	2,309

Median referring domains	492	456

Median domain age	14 yrs	15 yrs

Average domain age	15 yrs	16 yrs

Average monthly traffic	41,828	116,240

Combined monthly traffic	443,084,948	322,914,548

bullionvault.com
LanguageEnglish
DR (Ahrefs)71
Total Keywords22,847
Referring Domains6,554
Domain Age22 yrs
Traffic (Jun 2026)8,955,540
Traffic Trend
TechnologyTrustpilot
blackcircles.com
LanguageEnglish
DR (Ahrefs)65
Total Keywords46,163
Referring Domains3,523
Domain Age24 yrs
Traffic (Jun 2026)8,711,496
Traffic Trend
Technology
chinahighlights.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords76,271
Referring Domains25,545
Domain Age27 yrs
Traffic (Jun 2026)7,779,761
Traffic Trend
Technology
busuu.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords104,124
Referring Domains16,776
Domain Age18 yrs
Traffic (Jun 2026)5,083,741
Traffic Trend
TechnologyTrustpilot
ofx.com
LanguageEnglish
DR (Ahrefs)73
Total Keywords47,349
Referring Domains4,210
Domain Age22 yrs
Traffic (Jun 2026)5,068,717
Traffic Trend
TechnologyTrustpilot
houseplans.com
LanguageEnglish
DR (Ahrefs)65
Total Keywords57,200
Referring Domains6,099
Domain Age31 yrs
Traffic (Jun 2026)4,869,818
Traffic Trend
Technology
meineke.com
LanguageEnglish
DR (Ahrefs)67
Total Keywords68,877
Referring Domains3,789
Domain Age31 yrs
Traffic (Jun 2026)4,428,878
Traffic Trend
Technology
boattrader.com
LanguageEnglish
DR (Ahrefs)71
Total Keywords169,017
Referring Domains14,398
Domain Age27 yrs
Traffic (Jun 2026)4,113,446
Traffic Trend
Technology
driving-tests.org
LanguageEnglish
DR (Ahrefs)75
Total Keywords84,232
Referring Domains12,552
Domain Age15 yrs
Traffic (Jun 2026)3,882,685
Traffic Trend
Technology
corporatefinanceinstitute.com
LanguageEnglish
DR (Ahrefs)86
Total Keywords452,545
Referring Domains63,109
Domain Age10 yrs
Traffic (Jun 2026)3,822,169
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
bullionvault.com	English	71	22,847	6,554	22 yrs	8,955,540		Trustpilot

orvis.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords131,555
Referring Domains15,027
Domain Age30 yrs
Traffic (Jun 2026)5,617,128
Traffic Trend
TechnologyYotpo
birkenstock.com
LanguageEnglish
DR (Ahrefs)76
Total Keywords34,081
Referring Domains13,959
Domain Age31 yrs
Traffic (Jun 2026)5,003,585
Traffic Trend
Technology
stevemadden.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords132,313
Referring Domains13,848
Domain Age27 yrs
Traffic (Jun 2026)4,770,511
Traffic Trend
Technology
petalandpup.com
LanguageEnglish
DR (Ahrefs)58
Total Keywords105,609
Referring Domains2,592
Domain Age7 yrs
Traffic (Jun 2026)3,966,604
Traffic Trend
Technology
pacsun.com
LanguageEnglish
DR (Ahrefs)73
Total Keywords278,435
Referring Domains11,513
Domain Age27 yrs
Traffic (Jun 2026)3,839,708
Traffic Trend
Technology
bedinabox.com
LanguageEnglish
DR (Ahrefs)38
Total Keywords18,242
Referring Domains1,083
Domain Age21 yrs
Traffic (Jun 2026)3,425,678
Traffic Trend
Technology
brecks.com
LanguageEnglish
DR (Ahrefs)54
Total Keywords68,790
Referring Domains3,586
Domain Age30 yrs
Traffic (Jun 2026)3,417,345
Traffic Trend
Technology
simplicity.com
LanguageEnglish
DR (Ahrefs)70
Total Keywords31,877
Referring Domains8,115
Domain Age29 yrs
Traffic (Jun 2026)2,740,144
Traffic Trend
Technology
lesliespool.com
LanguageEnglish
DR (Ahrefs)65
Total Keywords95,852
Referring Domains3,268
Domain Age28 yrs
Traffic (Jun 2026)2,542,375
Traffic Trend
Technology
2ndswing.com
LanguageEnglish
DR (Ahrefs)55
Total Keywords85,180
Referring Domains4,599
Domain Age28 yrs
Traffic (Jun 2026)2,473,687
Traffic Trend
Technology