Shopper Approved vs Trustindex

Trustindex is used by more websites in our catalog: 1,104 use Shopper Approved and 10,726 use Trustindex.

Shopper Approved sites have the higher median Ahrefs Domain Rating (Shopper Approved: 27, Trustindex: 13).

Between 2026-06 and 2026-07, Shopper Approved went from 0.16% to 0.13% of all tracked sites, while Trustindex went from 1.3% to 1.2%. Shopper Approved is gaining ground faster in our index.

6 websites in our catalog use both Shopper Approved and Trustindex.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.