Instant.page vs Smush

Smush is used by more websites in our catalog: 5,225 use Instant.page and 12,124 use Smush.

Instant.page sites have the higher median Ahrefs Domain Rating (Instant.page: 26, Smush: 25).

Between 2026-06 and 2026-07, Instant.page went from 0.75% to 0.59% of all tracked sites, while Smush went from 1.5% to 1.4%. Smush is gaining ground faster in our index.

43 websites in our catalog use both Instant.page and Smush.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.