EWWW Image Optimizer vs Smush

Smush is used by more websites in our catalog: 7,197 use EWWW Image Optimizer and 12,124 use Smush.

EWWW Image Optimizer sites have the higher median Ahrefs Domain Rating (EWWW Image Optimizer: 32, Smush: 25).

Between 2026-06 and 2026-07, EWWW Image Optimizer went from 0.93% to 0.82% of all tracked sites, while Smush went from 1.5% to 1.4%. EWWW Image Optimizer is gaining ground faster in our index.

55 websites in our catalog use both EWWW Image Optimizer and Smush.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.