Autoptimize vs Smush

Smush is used by more websites in our catalog: 10,272 use Autoptimize and 12,124 use Smush.

Autoptimize sites have the higher median Ahrefs Domain Rating (Autoptimize: 27, Smush: 25).

Between 2026-06 and 2026-07, Autoptimize went from 1.4% to 1.2% of all tracked sites, while Smush went from 1.5% to 1.4%. Smush is gaining ground faster in our index.

540 websites in our catalog use both Autoptimize and Smush.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.