Is Paddle or Shop Pay more popular?

Shop Pay is used by more websites in our catalog: 242 use Paddle and 18,635 use Shop Pay.

Does Paddle or Shop Pay have higher-authority sites?

Paddle sites have the higher median Ahrefs Domain Rating (Paddle: 51, Shop Pay: 18).

Is Paddle or Shop Pay growing faster?

Between 2026-06 and 2026-07, Paddle went from 0.04% to 0.03% of all tracked sites, while Shop Pay went from 2.7% to 2.1%. Paddle is gaining ground faster in our index.

How many sites use both Paddle and Shop Pay?

0 websites in our catalog use both Paddle and Shop Pay.

Where does this Paddle vs Shop Pay data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Paddle vs Shop Pay — Site Stats Database

Paddle vs Shop Pay

A side-by-side comparison of two payment processors, based on the 42,046 Payments sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Paddle	Shop Pay
Websites	242	18,635
Market share	0.58%	44%
Share of top 10K sites	0.05%	0.91%
Share of top 100K sites

Rank	#16	#1

Median DR	51	18

Average DR	48	22

Median keywords	1,332	993

Median referring domains	917	208

Median domain age	7 yrs	10 yrs

Average domain age	10 yrs	12 yrs

Average monthly traffic	69,049	41,826

Combined monthly traffic	16,709,746	779,433,368

widgetly.co
LanguageEnglish
DR (Ahrefs)32
Total Keywords14,319
Referring Domains196
Domain Age1 yr
Traffic (Jun 2026)3,060,618
Traffic Trend
TechnologyPaddle
languagedrops.com
LanguageEnglish
DR (Ahrefs)66
Total Keywords229,620
Referring Domains6,287
Domain Age9 yrs
Traffic (Jun 2026)2,897,127
Traffic Trend
Technology
zutobi.com
LanguageEnglish
DR (Ahrefs)60
Total Keywords77,390
Referring Domains2,950
Domain Age8 yrs
Traffic (Jun 2026)1,270,573
Traffic Trend
Technology
heightcomparison.com
LanguageEnglish
DR (Ahrefs)34
Total Keywords8,964
Referring Domains1,301
Domain Age5 yrs
Traffic (Jun 2026)1,240,443
Traffic Trend
Technology
resumeworded.com
LanguageEnglish
DR (Ahrefs)71
Total Keywords63,069
Referring Domains13,278
Domain Age9 yrs
Traffic (Jun 2026)989,140
Traffic Trend
Technology
cleverfiles.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords38,607
Referring Domains11,717
Domain Age16 yrs
Traffic (Jun 2026)460,303
Traffic Trend
Technology
floorplancreator.net
LanguageEnglish
DR (Ahrefs)42
Total Keywords4,628
Referring Domains987
Domain Age13 yrs
Traffic (Jun 2026)460,176
Traffic Trend
Technology
superhumanizer.ai
LanguageEnglish
DR (Ahrefs)60
Total Keywords1,126
Referring Domains212
Domain Age0 yrs
Traffic (Jun 2026)421,420
Traffic Trend
Technology
runna.com
LanguageEnglish
DR (Ahrefs)71
Total Keywords44,789
Referring Domains2,608
Domain Age23 yrs
Traffic (Jun 2026)408,296
Traffic Trend
TechnologyPaddle
literatureandlatte.com
LanguageEnglish
DR (Ahrefs)79
Total Keywords17,564
Referring Domains14,586
Domain Age20 yrs
Traffic (Jun 2026)388,215
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
widgetly.co	English	32	14,319	196	1 yr	3,060,618		Paddle

christmasinamerica.com
LanguageEnglish
DR (Ahrefs)30
Total Keywords21,030
Referring Domains297
Domain Age3 yrs
Traffic (Jun 2026)7,840,049
Traffic Trend
TechnologyShop Pay
windsorstore.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords376,799
Referring Domains8,489
Domain Age26 yrs
Traffic (Jun 2026)7,348,808
Traffic Trend
Technology
shop.mattel.com
LanguageEnglish
DR (Ahrefs)84
Total Keywords101,009
Referring Domains15,292
Domain Age31 yrs
Traffic (Jun 2026)5,948,548
Traffic Trend
Technology
adriannapapell.com
LanguageEnglish
DR (Ahrefs)70
Total Keywords126,741
Referring Domains3,645
Domain Age26 yrs
Traffic (Jun 2026)5,470,030
Traffic Trend
Technology
stevemadden.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords132,313
Referring Domains13,848
Domain Age27 yrs
Traffic (Jun 2026)4,770,511
Traffic Trend
Technology
shopify.com
LanguageEnglish
DR (Ahrefs)96
Total Keywords398,714
Referring Domains2,705,574
Domain Age21 yrs
Traffic (Jun 2026)4,070,379
Traffic Trend
Technology
petalandpup.com
LanguageEnglish
DR (Ahrefs)58
Total Keywords105,609
Referring Domains2,592
Domain Age7 yrs
Traffic (Jun 2026)3,966,604
Traffic Trend
Technology
us.ohpolly.com
LanguageEnglish
DR (Ahrefs)69
Total Keywords137,397
Referring Domains2,638
Domain Age18 yrs
Traffic (Jun 2026)3,770,431
Traffic Trend
Technology
bedinabox.com
LanguageEnglish
DR (Ahrefs)38
Total Keywords18,242
Referring Domains1,083
Domain Age21 yrs
Traffic (Jun 2026)3,425,678
Traffic Trend
Technology
studiosuits.com
LanguageEnglish
DR (Ahrefs)65
Total Keywords61,556
Referring Domains2,436
Domain Age17 yrs
Traffic (Jun 2026)3,417,730
Traffic Trend
Technology