Is Klarna or Shop Pay more popular?

Shop Pay is used by more websites in our catalog: 162 use Klarna and 18,635 use Shop Pay.

Does Klarna or Shop Pay have higher-authority sites?

Klarna sites have the higher median Ahrefs Domain Rating (Klarna: 42, Shop Pay: 18).

Is Klarna or Shop Pay growing faster?

Between 2026-06 and 2026-07, Klarna went from 0.02% to 0.02% of all tracked sites, while Shop Pay went from 2.7% to 2.1%. Klarna is gaining ground faster in our index.

How many sites use both Klarna and Shop Pay?

1 websites in our catalog use both Klarna and Shop Pay.

Where does this Klarna vs Shop Pay data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Klarna vs Shop Pay — Site Stats Database

Klarna vs Shop Pay

A side-by-side comparison of two payment processors, based on the 42,046 Payments sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Klarna	Shop Pay
Websites	162	18,635
Market share	0.39%	44%
Share of top 10K sites	0.11%	0.91%
Share of top 100K sites

Rank	#19	#1

Median DR	42	18

Average DR	41	22

Median keywords	1,581	993

Median referring domains	949	208

Median domain age	21 yrs	10 yrs

Average domain age	19 yrs	12 yrs

Average monthly traffic	306,207	41,826

Combined monthly traffic	49,605,575	779,433,368

sallybeauty.com
LanguageEnglish
DR (Ahrefs)73
Total Keywords273,060
Referring Domains16,782
Domain Age29 yrs
Traffic (Jun 2026)15,357,905
Traffic Trend
TechnologyKlarna
michaelkors.com
LanguageEnglish
DR (Ahrefs)76
Total Keywords78,042
Referring Domains18,769
Domain Age27 yrs
Traffic (Jun 2026)5,185,707
Traffic Trend
Technology
columbia.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords134,403
Referring Domains12,357
Domain Age33 yrs
Traffic (Jun 2026)4,463,773
Traffic Trend
Technology
roomstogo.com
LanguageEnglish
DR (Ahrefs)67
Total Keywords234,292
Referring Domains12,234
Domain Age29 yrs
Traffic (Jun 2026)3,751,434
Traffic Trend
Technology
harryanddavid.com
LanguageEnglish
DR (Ahrefs)73
Total Keywords120,934
Referring Domains11,455
Domain Age30 yrs
Traffic (Jun 2026)2,614,776
Traffic Trend
Technology
bobswatches.com
LanguageEnglish
DR (Ahrefs)70
Total Keywords84,795
Referring Domains8,508
Domain Age25 yrs
Traffic (Jun 2026)2,306,320
Traffic Trend
Technology
aeropostale.com
LanguageEnglish
DR (Ahrefs)69
Total Keywords100,459
Referring Domains9,252
Domain Age29 yrs
Traffic (Jun 2026)1,927,457
Traffic Trend
Technology
berries.com
LanguageEnglish
DR (Ahrefs)65
Total Keywords48,486
Referring Domains6,586
Domain Age28 yrs
Traffic (Jun 2026)1,862,419
Traffic Trend
Technology
1800baskets.com
LanguageEnglish
DR (Ahrefs)59
Total Keywords24,564
Referring Domains2,921
Domain Age29 yrs
Traffic (Jun 2026)1,835,512
Traffic Trend
Technology
belkin.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords47,534
Referring Domains23,519
Domain Age30 yrs
Traffic (Jun 2026)1,101,381
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
sallybeauty.com	English	73	273,060	16,782	29 yrs	15,357,905		Klarna

christmasinamerica.com
LanguageEnglish
DR (Ahrefs)30
Total Keywords21,030
Referring Domains297
Domain Age3 yrs
Traffic (Jun 2026)7,840,049
Traffic Trend
TechnologyShop Pay
windsorstore.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords376,799
Referring Domains8,489
Domain Age26 yrs
Traffic (Jun 2026)7,348,808
Traffic Trend
Technology
shop.mattel.com
LanguageEnglish
DR (Ahrefs)84
Total Keywords101,009
Referring Domains15,292
Domain Age31 yrs
Traffic (Jun 2026)5,948,548
Traffic Trend
Technology
adriannapapell.com
LanguageEnglish
DR (Ahrefs)70
Total Keywords126,741
Referring Domains3,645
Domain Age26 yrs
Traffic (Jun 2026)5,470,030
Traffic Trend
Technology
stevemadden.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords132,313
Referring Domains13,848
Domain Age27 yrs
Traffic (Jun 2026)4,770,511
Traffic Trend
Technology
shopify.com
LanguageEnglish
DR (Ahrefs)96
Total Keywords398,714
Referring Domains2,705,574
Domain Age21 yrs
Traffic (Jun 2026)4,070,379
Traffic Trend
Technology
petalandpup.com
LanguageEnglish
DR (Ahrefs)58
Total Keywords105,609
Referring Domains2,592
Domain Age7 yrs
Traffic (Jun 2026)3,966,604
Traffic Trend
Technology
us.ohpolly.com
LanguageEnglish
DR (Ahrefs)69
Total Keywords137,397
Referring Domains2,638
Domain Age18 yrs
Traffic (Jun 2026)3,770,431
Traffic Trend
Technology
bedinabox.com
LanguageEnglish
DR (Ahrefs)38
Total Keywords18,242
Referring Domains1,083
Domain Age21 yrs
Traffic (Jun 2026)3,425,678
Traffic Trend
Technology
studiosuits.com
LanguageEnglish
DR (Ahrefs)65
Total Keywords61,556
Referring Domains2,436
Domain Age17 yrs
Traffic (Jun 2026)3,417,730
Traffic Trend
Technology