Pardot vs Qualified

Pardot is used by more websites in our catalog: 941 use Pardot and 365 use Qualified.

Qualified sites have the higher median Ahrefs Domain Rating (Pardot: 55, Qualified: 72).

Between 2026-06 and 2026-07, Pardot went from 0.14% to 0.11% of all tracked sites, while Qualified went from 0.06% to 0.04%. Qualified is gaining ground faster in our index.

17 websites in our catalog use both Pardot and Qualified.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.