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Looking for an alternative to ActiveCampaign? Site Stats Database tracks 26 other marketing automation tools; the top ones are below, ranked by adoption, with authority and traffic for each and the leading sites that use them. ActiveCampaign itself is used by 370 websites. Back to ActiveCampaign.
| Marketing Automation | Websites | Share | Median DR | Median traffic | Compare |
|---|---|---|---|---|---|
| ActiveCampaign (this page) |
| 370 |
| 1.2% |
| 28 |
| 4,093 |
| - |
| HubSpot | 16,021 | 50.2% | 43 | 7,530 | ActiveCampaign vs HubSpot |
| Dotdigital | 2,372 | 7.4% | 33 | 4,069 | ActiveCampaign vs Dotdigital |
| Salesforce Marketing Cloud | 2,276 | 7.1% | 39 | 5,819 | ActiveCampaign vs Salesforce Marketing Cloud |
| Mailmunch | 1,698 | 5.3% | 23 | 4,694 | ActiveCampaign vs Mailmunch |
| BDOW (Sumo) | 1,157 | 3.6% | 35 | 4,827 | ActiveCampaign vs BDOW (Sumo) |
| Marketo | 1,101 | 3.5% | 69 | 24,198 | ActiveCampaign vs Marketo |
| Ortto | 1,063 | 3.3% | 49 | 5,781 | ActiveCampaign vs Ortto |
| Pardot | 941 | 3.0% | 55 | 13,761 | ActiveCampaign vs Pardot |
| Wunderkind | 788 | 2.5% | 21 | 7,651 | ActiveCampaign vs Wunderkind |
| Zotabox | 692 | 2.2% | 15 | 4,652 | ActiveCampaign vs Zotabox |
| Mautic | 565 | 1.8% | 48 | 3,212 | ActiveCampaign vs Mautic |
| Qualified | 365 | 1.1% | 72 | 27,276 | ActiveCampaign vs Qualified |
| Act-On | 363 | 1.1% | 29 | 4,935 | ActiveCampaign vs Act-On |
| RD Station | 363 | 1.1% | 38 | 1,152 | ActiveCampaign vs RD Station |
| 6sense | 332 | 1.0% | 66 | 11,096 | ActiveCampaign vs 6sense |
| Eloqua | 315 | 1.0% | 61 | 36,023 | ActiveCampaign vs Eloqua |
| Invoca | 299 | 0.9% | 28 | 15,166 | ActiveCampaign vs Invoca |
| Deadline Funnel | 282 | 0.9% | 34 | 5,732 | ActiveCampaign vs Deadline Funnel |
| Tolstoy | 262 | 0.8% | 38 | 14,995 | ActiveCampaign vs Tolstoy |
| Storylane | 230 | 0.7% | 69 | 10,283 | ActiveCampaign vs Storylane |
| Feathr | 230 | 0.7% | 61 | 23,366 | ActiveCampaign vs Feathr |
| Salesloft | 226 | 0.7% | 60 | 11,975 | ActiveCampaign vs Salesloft |
| Connectif | 196 | 0.6% | 34 | 1,009 | ActiveCampaign vs Connectif |
| ClickDimensions | 196 | 0.6% | 55 | 13,144 | ActiveCampaign vs ClickDimensions |
| Drip | 176 | 0.6% | 24 | 6,477 | ActiveCampaign vs Drip |
| Wicked Reports | 129 | 0.4% | 40 | 13,239 | ActiveCampaign vs Wicked Reports |
HubSpot is a CRM platform spanning marketing, sales, and service tools.
16,021
Websites
50.2%
Share of Marketing Automation
43
Median DR
7,530
Median traffic
Top sites using HubSpot
2,372
Websites
7.4%
Share of Marketing Automation
33
Median DR
4,069
Median traffic
Top sites using Dotdigital
2,276
Websites
7.1%
Share of Marketing Automation
39
Median DR
5,819
Median traffic
Top sites using Salesforce Marketing Cloud
1,698
Websites
5.3%
Share of Marketing Automation
23
Median DR
4,694
Median traffic
Top sites using Mailmunch
1,157
Websites
3.6%
Share of Marketing Automation
35
Median DR
4,827
Median traffic
Top sites using BDOW (Sumo)
1,101
Websites
3.5%
Share of Marketing Automation
69
Median DR
24,198
Median traffic
Top sites using Marketo
1,063
Websites
3.3%
Share of Marketing Automation
49
Median DR
5,781
Median traffic
Top sites using Ortto
941
Websites
3.0%
Share of Marketing Automation
55
Median DR
13,761
Median traffic
Top sites using Pardot
788
Websites
2.5%
Share of Marketing Automation
21
Median DR
7,651
Median traffic
Top sites using Wunderkind
692
Websites
2.2%
Share of Marketing Automation
15
Median DR
4,652
Median traffic
Top sites using Zotabox
By number of websites, the most widely used alternatives to ActiveCampaign are HubSpot, Dotdigital, Salesforce Marketing Cloud, Mailmunch, BDOW (Sumo). The right one depends on your needs; compare them on adoption, authority, and audience above.
Site Stats Database tracks 26 other marketing automation tools used by 100 or more websites, plus a long tail of rarer ones. ActiveCampaign itself is used by 370 websites.
HubSpot leads this category with 16,021 websites in our catalog.
Adoption is counted from Site Stats Database's own crawl; authority (Ahrefs Domain Rating) and traffic come from Ahrefs and DataForSEO. Everything reflects the sites we track and refreshes at least monthly.
Citation
Site Stats Database. "ActiveCampaign Alternatives & Competitors." Site Stats Database, July 1, 2026. https://sitestatsdb.com/technologies/marketing-automation/activecampaign/alternatives
Site Stats Database tracks every marketing automation tool with full monthly traffic history, authority, keywords, referring domains, and the complete detected tech stack. Filter, compare, and export the data.
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