Is ConvertKit or Sailthru more popular?

ConvertKit is used by more websites in our catalog: 5,325 use ConvertKit and 205 use Sailthru.

Does ConvertKit or Sailthru have higher-authority sites?

Sailthru sites have the higher median Ahrefs Domain Rating (ConvertKit: 26, Sailthru: 67).

Is ConvertKit or Sailthru growing faster?

Between 2026-06 and 2026-07, ConvertKit went from 0.84% to 0.60% of all tracked sites, while Sailthru went from 0.03% to 0.02%. Sailthru is gaining ground faster in our index.

Can a site use both ConvertKit and Sailthru?

No. A site runs a single email / newsletter platform, so ConvertKit and Sailthru are mutually exclusive.

Where does this ConvertKit vs Sailthru data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

ConvertKit vs Sailthru — Site Stats Database

ConvertKit vs Sailthru

A side-by-side comparison of two email & newsletter platforms, based on the 128,885 Email Marketing sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	ConvertKit	Sailthru
Websites	5,325	205
Market share	4.1%	0.16%
Share of top 10K sites	1.4%	0.29%

Rank	#5	#18

Median DR	26	67

Average DR	28	63

Median keywords	2,042	12,423

Median referring domains	375	4,206

Median domain age	8 yrs	20 yrs

Average domain age	9 yrs	19 yrs

Average monthly traffic	142,289	645,328

Combined monthly traffic	757,691,206	132,292,308

recipetineats.com
LanguageEnglish
DR (Ahrefs)79
Total Keywords844,549
Referring Domains59,630
Domain Age12 yrs
Traffic (Jun 2026)55,020,972
Traffic Trend
TechnologyConvertKit
sallysbakingaddiction.com
LanguageEnglish
DR (Ahrefs)81
Total Keywords480,328
Referring Domains57,847
Domain Age14 yrs
Traffic (Jun 2026)40,742,191
Traffic Trend
Technology
tastesbetterfromscratch.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords426,101
Referring Domains30,263
Domain Age13 yrs
Traffic (Jun 2026)36,378,882
Traffic Trend
Technology
100daysofrealfood.com
LanguageEnglish
DR (Ahrefs)68
Total Keywords71,262
Referring Domains9,393
Domain Age16 yrs
Traffic (Jun 2026)22,075,250
Traffic Trend
Technology
natashaskitchen.com
LanguageEnglish
DR (Ahrefs)76
Total Keywords444,554
Referring Domains44,714
Domain Age16 yrs
Traffic (Jun 2026)21,270,342
Traffic Trend
Technology
sugarspunrun.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords278,197
Referring Domains16,036
Domain Age13 yrs
Traffic (Jun 2026)17,459,505
Traffic Trend
Technology
pinchofyum.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords215,520
Referring Domains27,523
Domain Age16 yrs
Traffic (Jun 2026)10,545,023
Traffic Trend
Technology
thecozycook.com
LanguageEnglish
DR (Ahrefs)65
Total Keywords214,494
Referring Domains17,944
Domain Age12 yrs
Traffic (Jun 2026)9,670,727
Traffic Trend
Technology
texaslonghorns.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords81,552
Referring Domains7,388
Domain Age29 yrs
Traffic (Jun 2026)8,513,212
Traffic Trend
Technology
billyparisi.com
LanguageEnglish
DR (Ahrefs)61
Total Keywords195,563
Referring Domains5,846
Domain Age16 yrs
Traffic (Jun 2026)7,643,155
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
recipetineats.com	English	79	844,549	59,630	12 yrs	55,020,972		ConvertKit

apnews.com
LanguageEnglish
DR (Ahrefs)92
Total Keywords1,758,556
Referring Domains311,197
Domain Age34 yrs
Traffic (Jun 2026)23,774,080
Traffic Trend
TechnologySailthru
pagesix.com
LanguageEnglish
DR (Ahrefs)83
Total Keywords481,504
Referring Domains111,038
Domain Age29 yrs
Traffic (Jun 2026)7,804,201
Traffic Trend
Technology
nbcphiladelphia.com
LanguageEnglish
DR (Ahrefs)80
Total Keywords292,186
Referring Domains44,171
Domain Age26 yrs
Traffic (Jun 2026)7,039,622
Traffic Trend
Technology
thehill.com
LanguageEnglish
DR (Ahrefs)90
Total Keywords868,133
Referring Domains191,477
Domain Age31 yrs
Traffic (Jun 2026)7,015,557
Traffic Trend
Technology
nbcchicago.com
LanguageEnglish
DR (Ahrefs)82
Total Keywords465,982
Referring Domains65,652
Domain Age26 yrs
Traffic (Jun 2026)5,509,524
Traffic Trend
Technology
nbcdfw.com
LanguageEnglish
DR (Ahrefs)81
Total Keywords344,500
Referring Domains51,759
Domain Age19 yrs
Traffic (Jun 2026)4,992,784
Traffic Trend
Technology
nbcnewyork.com
LanguageEnglish
DR (Ahrefs)83
Total Keywords435,731
Referring Domains76,304
Domain Age27 yrs
Traffic (Jun 2026)4,877,201
Traffic Trend
Technology
nbclosangeles.com
LanguageEnglish
DR (Ahrefs)82
Total Keywords385,733
Referring Domains60,194
Domain Age26 yrs
Traffic (Jun 2026)4,622,366
Traffic Trend
Technology
nbcmiami.com
LanguageEnglish
DR (Ahrefs)80
Total Keywords294,908
Referring Domains40,670
Domain Age26 yrs
Traffic (Jun 2026)4,191,385
Traffic Trend
Technology
nbcbayarea.com
LanguageEnglish
DR (Ahrefs)81
Total Keywords300,885
Referring Domains51,419
Domain Age19 yrs
Traffic (Jun 2026)3,050,278
Traffic Trend
Technology