Is Unbounce or WordPress more popular?

WordPress is used by more websites in our catalog: 533 use Unbounce and 267,619 use WordPress.

Does Unbounce or WordPress have higher-authority sites?

Unbounce sites have the higher median Ahrefs Domain Rating (Unbounce: 44, WordPress: 26).

Is Unbounce or WordPress growing faster?

Between 2026-06 and 2026-07, Unbounce went from 0.07% to 0.06% of all tracked sites, while WordPress went from 35% to 30%. Unbounce is gaining ground faster in our index.

Can a site use both Unbounce and WordPress?

No. A site runs a single CMS / website platform, so Unbounce and WordPress are mutually exclusive.

Where does this Unbounce vs WordPress data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Unbounce vs WordPress — Site Stats Database

Unbounce vs WordPress

A side-by-side comparison of two content management systems, based on the 515,058 CMS sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Unbounce	WordPress
Websites	533	267,619
Market share	0.10%	52%
Share of top 10K sites	0.04%	16%
Share of top 100K sites

Rank	#40	#1

Median DR	44	26

Average DR	44	28

Median keywords	1,751	921

Median referring domains	761	350

Median domain age	19 yrs	12 yrs

Average domain age	18 yrs	14 yrs

Average monthly traffic	63,538	52,075

Combined monthly traffic	33,865,559	13,936,359,016

suntimes.com
LanguageEnglish
DR (Ahrefs)85
Total Keywords216,322
Referring Domains104,286
Domain Age30 yrs
Traffic (Jun 2026)4,035,894
Traffic Trend
TechnologyUnbounce
ama.org
LanguageEnglish
DR (Ahrefs)83
Total Keywords26,664
Referring Domains20,823
Domain Age31 yrs
Traffic (Jun 2026)1,718,605
Traffic Trend
TechnologyUnbounce
cannacompanionusa.com
LanguageEnglish
DR (Ahrefs)30
Total Keywords125,111
Referring Domains547
Domain Age11 yrs
Traffic (Jun 2026)1,182,208
Traffic Trend
Technology
embracepetinsurance.com
LanguageEnglish
DR (Ahrefs)74
Total Keywords80,903
Referring Domains5,919
Domain Age22 yrs
Traffic (Jun 2026)1,035,415
Traffic Trend
Technology
milkandhoneyspa.com
LanguageEnglish
DR (Ahrefs)52
Total Keywords12,098
Referring Domains1,285
Domain Age21 yrs
Traffic (Jun 2026)806,619
Traffic Trend
Technology
collegexpress.com
LanguageEnglish
DR (Ahrefs)68
Total Keywords79,531
Referring Domains5,663
Domain Age30 yrs
Traffic (Jun 2026)728,587
Traffic Trend
Technology
incrediblehealth.com
LanguageEnglish
DR (Ahrefs)59
Total Keywords55,753
Referring Domains3,852
Domain Age16 yrs
Traffic (Jun 2026)678,989
Traffic Trend
Technology
chapman.edu
LanguageEnglish
DR (Ahrefs)80
Total Keywords59,031
Referring Domains22,921
Domain Age34 yrs
Traffic (Jun 2026)673,134
Traffic Trend
TechnologyUnbounce
travelnoire.com
LanguageEnglish
DR (Ahrefs)74
Total Keywords106,996
Referring Domains9,533
Domain Age12 yrs
Traffic (Jun 2026)672,704
Traffic Trend
Technology
insightguides.com
Language
DR (Ahrefs)58
Total Keywords58,041
Referring Domains2,629
Domain Age28 yrs
Traffic (Jun 2026)613,396
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
suntimes.com	English	85	216,322	104,286	30 yrs	4,035,894		Unbounce

rottentomatoes.com
LanguageEnglish
DR (Ahrefs)87
Total Keywords4,123,803
Referring Domains130,919
Domain Age27 yrs
Traffic (Jun 2026)626,896,769
Traffic Trend
TechnologyWordPress
nytimes.com
LanguageEnglish
DR (Ahrefs)94
Total Keywords9,214,622
Referring Domains1,473,314
Domain Age32 yrs
Traffic (Jun 2026)256,700,108
Traffic Trend
Technology
dictionary.com
LanguageEnglish
DR (Ahrefs)90
Total Keywords3,387,790
Referring Domains129,246
Domain Age31 yrs
Traffic (Jun 2026)242,622,664
Traffic Trend
Technology
healthline.com
LanguageEnglish
DR (Ahrefs)92
Total Keywords7,041,614
Referring Domains458,961
Domain Age21 yrs
Traffic (Jun 2026)220,346,497
Traffic Trend
Technology
thesaurus.com
LanguageEnglish
DR (Ahrefs)82
Total Keywords1,253,792
Referring Domains42,419
Domain Age31 yrs
Traffic (Jun 2026)206,651,155
Traffic Trend
Technology
akc.org
LanguageEnglish
DR (Ahrefs)90
Total Keywords655,094
Referring Domains78,973
Domain Age31 yrs
Traffic (Jun 2026)125,727,029
Traffic Trend
TechnologyWordPress
harvard.edu
LanguageEnglish
DR (Ahrefs)93
Total Keywords3,845,102
Referring Domains714,396
Domain Age41 yrs
Traffic (Jun 2026)104,117,233
Traffic Trend
TechnologyWordPress
inchcalculator.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords756,682
Referring Domains16,163
Domain Age12 yrs
Traffic (Jun 2026)89,221,177
Traffic Trend
Technology
biblegateway.com
LanguageEnglish
DR (Ahrefs)91
Total Keywords965,722
Referring Domains185,253
Domain Age28 yrs
Traffic (Jun 2026)82,990,263
Traffic Trend
Technology
nasa.gov
LanguageEnglish
DR (Ahrefs)92
Total Keywords977,872
Referring Domains485,459
Domain Age28 yrs
Traffic (Jun 2026)82,000,277
Traffic Trend
TechnologyWordPress