Substack vs Wix

Wix is used by more websites in our catalog: 463 use Substack and 12,807 use Wix.

Substack sites have the higher median Ahrefs Domain Rating (Substack: 32, Wix: 10).

Between 2026-06 and 2026-07, Substack went from 0.06% to 0.05% of all tracked sites, while Wix went from 1.1% to 1.5%. Wix is gaining ground faster in our index.

No. A site runs a single CMS / website platform, so Substack and Wix are mutually exclusive.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.