Is Shopify or Unbounce more popular?

Shopify is used by more websites in our catalog: 22,836 use Shopify and 533 use Unbounce.

Does Shopify or Unbounce have higher-authority sites?

Unbounce sites have the higher median Ahrefs Domain Rating (Shopify: 20, Unbounce: 44).

Is Shopify or Unbounce growing faster?

Between 2026-06 and 2026-07, Shopify went from 3.3% to 2.6% of all tracked sites, while Unbounce went from 0.07% to 0.06%. Unbounce is gaining ground faster in our index.

Can a site use both Shopify and Unbounce?

No. A site runs a single CMS / website platform, so Shopify and Unbounce are mutually exclusive.

Where does this Shopify vs Unbounce data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Shopify vs Unbounce — Site Stats Database

Shopify vs Unbounce

A side-by-side comparison of two content management systems, based on the 515,058 CMS sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Shopify	Unbounce
Websites	22,836	533
Market share	4.4%	0.10%
Share of top 10K sites	1.5%	0.04%
Share of top 100K sites

Rank	#4	#40

Median DR	20	44

Average DR	23	44

Median keywords	1,000	1,751

Median referring domains	224	761

Median domain age	10 yrs	19 yrs

Average domain age	12 yrs	18 yrs

Average monthly traffic	48,926	63,538

Combined monthly traffic	1,117,270,977	33,865,559

hollywoodreporter.com
LanguageEnglish
DR (Ahrefs)90
Total Keywords1,682,319
Referring Domains253,182
Domain Age30 yrs
Traffic (Jun 2026)20,328,180
Traffic Trend
TechnologyShopify
ifixit.com
LanguageEnglish
DR (Ahrefs)83
Total Keywords501,930
Referring Domains65,151
Domain Age25 yrs
Traffic (Jun 2026)10,811,562
Traffic Trend
TechnologyShopify
princesspolly.com
Language
DR (Ahrefs)71
Total Keywords296,055
Referring Domains4,719
Domain Age21 yrs
Traffic (Jun 2026)9,676,376
Traffic Trend
Technology
owalalife.com
LanguageEnglish
DR (Ahrefs)68
Total Keywords45,197
Referring Domains1,989
Domain Age6 yrs
Traffic (Jun 2026)8,494,617
Traffic Trend
Technology
christmasinamerica.com
LanguageEnglish
DR (Ahrefs)30
Total Keywords21,030
Referring Domains297
Domain Age3 yrs
Traffic (Jun 2026)7,840,049
Traffic Trend
Technology
windsorstore.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords376,799
Referring Domains8,489
Domain Age26 yrs
Traffic (Jun 2026)7,348,808
Traffic Trend
Technology
pissedconsumer.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords578,955
Referring Domains15,418
Domain Age19 yrs
Traffic (Jun 2026)7,281,912
Traffic Trend
Technology
shop.mattel.com
LanguageEnglish
DR (Ahrefs)84
Total Keywords101,009
Referring Domains15,292
Domain Age31 yrs
Traffic (Jun 2026)5,948,548
Traffic Trend
Technology
adriannapapell.com
LanguageEnglish
DR (Ahrefs)70
Total Keywords126,741
Referring Domains3,645
Domain Age26 yrs
Traffic (Jun 2026)5,470,030
Traffic Trend
Technology
davidsbridal.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords181,971
Referring Domains19,325
Domain Age29 yrs
Traffic (Jun 2026)5,253,224
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
hollywoodreporter.com	English	90	1,682,319	253,182	30 yrs	20,328,180		Shopify

suntimes.com
LanguageEnglish
DR (Ahrefs)85
Total Keywords216,322
Referring Domains104,286
Domain Age30 yrs
Traffic (Jun 2026)4,035,894
Traffic Trend
TechnologyUnbounce
ama.org
LanguageEnglish
DR (Ahrefs)83
Total Keywords26,664
Referring Domains20,823
Domain Age31 yrs
Traffic (Jun 2026)1,718,605
Traffic Trend
TechnologyUnbounce
cannacompanionusa.com
LanguageEnglish
DR (Ahrefs)30
Total Keywords125,111
Referring Domains547
Domain Age11 yrs
Traffic (Jun 2026)1,182,208
Traffic Trend
Technology
embracepetinsurance.com
LanguageEnglish
DR (Ahrefs)74
Total Keywords80,903
Referring Domains5,919
Domain Age22 yrs
Traffic (Jun 2026)1,035,415
Traffic Trend
Technology
milkandhoneyspa.com
LanguageEnglish
DR (Ahrefs)52
Total Keywords12,098
Referring Domains1,285
Domain Age21 yrs
Traffic (Jun 2026)806,619
Traffic Trend
Technology
collegexpress.com
LanguageEnglish
DR (Ahrefs)68
Total Keywords79,531
Referring Domains5,663
Domain Age30 yrs
Traffic (Jun 2026)728,587
Traffic Trend
Technology
incrediblehealth.com
LanguageEnglish
DR (Ahrefs)59
Total Keywords55,753
Referring Domains3,852
Domain Age16 yrs
Traffic (Jun 2026)678,989
Traffic Trend
Technology
chapman.edu
LanguageEnglish
DR (Ahrefs)80
Total Keywords59,031
Referring Domains22,921
Domain Age34 yrs
Traffic (Jun 2026)673,134
Traffic Trend
TechnologyUnbounce
travelnoire.com
LanguageEnglish
DR (Ahrefs)74
Total Keywords106,996
Referring Domains9,533
Domain Age12 yrs
Traffic (Jun 2026)672,704
Traffic Trend
Technology
insightguides.com
Language
DR (Ahrefs)58
Total Keywords58,041
Referring Domains2,629
Domain Age28 yrs
Traffic (Jun 2026)613,396
Traffic Trend
Technology