Is HubSpot CMS Hub or WordPress more popular?

WordPress is used by more websites in our catalog: 3,190 use HubSpot CMS Hub and 267,619 use WordPress.

Does HubSpot CMS Hub or WordPress have higher-authority sites?

HubSpot CMS Hub sites have the higher median Ahrefs Domain Rating (HubSpot CMS Hub: 48, WordPress: 26).

Is HubSpot CMS Hub or WordPress growing faster?

Between 2026-06 and 2026-07, HubSpot CMS Hub went from 0.45% to 0.36% of all tracked sites, while WordPress went from 35% to 30%. HubSpot CMS Hub is gaining ground faster in our index.

Can a site use both HubSpot CMS Hub and WordPress?

No. A site runs a single CMS / website platform, so HubSpot CMS Hub and WordPress are mutually exclusive.

Where does this HubSpot CMS Hub vs WordPress data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

HubSpot CMS Hub vs WordPress — Site Stats Database

HubSpot CMS Hub vs WordPress

A side-by-side comparison of two content management systems, based on the 515,058 CMS sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	HubSpot CMS Hub	WordPress
Websites	3,190	267,619
Market share	0.62%	52%
Share of top 10K sites	0.21%	16%
Share of top 100K sites

Rank	#16	#1

Median DR	48	26

Average DR	46	28

Median keywords	1,273	921

Median referring domains	685	350

Median domain age	18 yrs	12 yrs

Average domain age	18 yrs	14 yrs

Average monthly traffic	58,042	52,075

Combined monthly traffic	185,155,004	13,936,359,016

baseball-reference.com
LanguageEnglish
DR (Ahrefs)81
Total Keywords421,618
Referring Domains30,500
Domain Age26 yrs
Traffic (Jun 2026)57,651,263
Traffic Trend
TechnologyHubSpot CMS Hub
memrise.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords166,719
Referring Domains22,465
Domain Age17 yrs
Traffic (Jun 2026)3,653,050
Traffic Trend
TechnologyHubSpot CMS Hub
hubspot.com
LanguageEnglish
DR (Ahrefs)93
Total Keywords400,372
Referring Domains394,716
Domain Age21 yrs
Traffic (Jun 2026)3,456,090
Traffic Trend
TechnologyHubSpot CMS Hub
kasasa.com
LanguageEnglish
DR (Ahrefs)66
Total Keywords8,705
Referring Domains2,886
Domain Age18 yrs
Traffic (Jun 2026)2,139,997
Traffic Trend
TechnologyHubSpot CMS Hub
blog.nasm.org
LanguageEnglish
DR (Ahrefs)81
Total Keywords91,070
Referring Domains8,163
Domain Age29 yrs
Traffic (Jun 2026)2,063,488
Traffic Trend
Technology
pureflix.com
LanguageEnglish
DR (Ahrefs)71
Total Keywords77,126
Referring Domains6,674
Domain Age21 yrs
Traffic (Jun 2026)1,894,005
Traffic Trend
Technology
kellyservices.com
LanguageEnglish
DR (Ahrefs)70
Total Keywords18,809
Referring Domains4,993
Domain Age31 yrs
Traffic (Jun 2026)1,749,429
Traffic Trend
Technology
betterup.com
LanguageEnglish
DR (Ahrefs)83
Total Keywords218,432
Referring Domains29,055
Domain Age23 yrs
Traffic (Jun 2026)1,709,991
Traffic Trend
Technology
sallie.com
LanguageEnglish
DR (Ahrefs)74
Total Keywords94,374
Referring Domains4,137
Domain Age25 yrs
Traffic (Jun 2026)1,636,167
Traffic Trend
TechnologyHubSpot CMS Hub
grandsierraresort.com
LanguageEnglish
DR (Ahrefs)65
Total Keywords21,781
Referring Domains5,245
Domain Age21 yrs
Traffic (Jun 2026)1,539,449
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
baseball-reference.com	English	81	421,618	30,500	26 yrs	57,651,263		HubSpot CMS Hub

rottentomatoes.com
LanguageEnglish
DR (Ahrefs)87
Total Keywords4,123,803
Referring Domains130,919
Domain Age27 yrs
Traffic (Jun 2026)626,896,769
Traffic Trend
TechnologyWordPress
nytimes.com
LanguageEnglish
DR (Ahrefs)94
Total Keywords9,214,622
Referring Domains1,473,314
Domain Age32 yrs
Traffic (Jun 2026)256,700,108
Traffic Trend
Technology
dictionary.com
LanguageEnglish
DR (Ahrefs)90
Total Keywords3,387,790
Referring Domains129,246
Domain Age31 yrs
Traffic (Jun 2026)242,622,664
Traffic Trend
Technology
healthline.com
LanguageEnglish
DR (Ahrefs)92
Total Keywords7,041,614
Referring Domains458,961
Domain Age21 yrs
Traffic (Jun 2026)220,346,497
Traffic Trend
Technology
thesaurus.com
LanguageEnglish
DR (Ahrefs)82
Total Keywords1,253,792
Referring Domains42,419
Domain Age31 yrs
Traffic (Jun 2026)206,651,155
Traffic Trend
Technology
akc.org
LanguageEnglish
DR (Ahrefs)90
Total Keywords655,094
Referring Domains78,973
Domain Age31 yrs
Traffic (Jun 2026)125,727,029
Traffic Trend
TechnologyWordPress
harvard.edu
LanguageEnglish
DR (Ahrefs)93
Total Keywords3,845,102
Referring Domains714,396
Domain Age41 yrs
Traffic (Jun 2026)104,117,233
Traffic Trend
TechnologyWordPress
inchcalculator.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords756,682
Referring Domains16,163
Domain Age12 yrs
Traffic (Jun 2026)89,221,177
Traffic Trend
Technology
biblegateway.com
LanguageEnglish
DR (Ahrefs)91
Total Keywords965,722
Referring Domains185,253
Domain Age28 yrs
Traffic (Jun 2026)82,990,263
Traffic Trend
Technology
nasa.gov
LanguageEnglish
DR (Ahrefs)92
Total Keywords977,872
Referring Domains485,459
Domain Age28 yrs
Traffic (Jun 2026)82,000,277
Traffic Trend
TechnologyWordPress