Is Gatsby or Substack more popular?

Gatsby is used by more websites in our catalog: 1,636 use Gatsby and 463 use Substack.

Does Gatsby or Substack have higher-authority sites?

Gatsby sites have the higher median Ahrefs Domain Rating (Gatsby: 52, Substack: 32).

Is Gatsby or Substack growing faster?

Between 2026-06 and 2026-07, Gatsby went from 0.24% to 0.19% of all tracked sites, while Substack went from 0.06% to 0.05%. Substack is gaining ground faster in our index.

Can a site use both Gatsby and Substack?

No. A site runs a single CMS / website platform, so Gatsby and Substack are mutually exclusive.

Where does this Gatsby vs Substack data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Gatsby vs Substack — Site Stats Database

Gatsby vs Substack

A side-by-side comparison of two content management systems, based on the 515,058 CMS sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Gatsby	Substack
Websites	1,636	463
Market share	0.32%	0.09%
Share of top 10K sites	0.48%	0.02%
Share of top 100K sites

Rank	#24	#45

Median DR	52	32

Average DR	47	34

Median keywords	1,313	957

Median referring domains	1,024	435

Median domain age	14 yrs	8 yrs

Average domain age	15 yrs	10 yrs

Average monthly traffic	180,884	258,619

Combined monthly traffic	295,925,601	119,740,796

texas.gov
LanguageEnglish
DR (Ahrefs)92
Total Keywords1,800,442
Referring Domains178,893
Domain Age28 yrs
Traffic (Jun 2026)63,280,689
Traffic Trend
TechnologyGatsby
visitcalifornia.com
LanguageEnglish
DR (Ahrefs)79
Total Keywords213,484
Referring Domains19,290
Domain Age27 yrs
Traffic (Jun 2026)16,620,841
Traffic Trend
Technology
nylottery.ny.gov
LanguageEnglish
DR (Ahrefs)92
Total Keywords39,602
Referring Domains6,639
Domain Age23 yrs
Traffic (Jun 2026)14,628,901
Traffic Trend
Technology
experian.com
LanguageEnglish
DR (Ahrefs)90
Total Keywords484,975
Referring Domains69,809
Domain Age29 yrs
Traffic (Jun 2026)12,266,282
Traffic Trend
Technology
healthcare.gov
LanguageEnglish
DR (Ahrefs)90
Total Keywords142,088
Referring Domains59,177
Domain Age16 yrs
Traffic (Jun 2026)11,588,291
Traffic Trend
Technology
tastyfx.com
LanguageEnglish
DR (Ahrefs)56
Total Keywords5,784
Referring Domains1,844
Domain Age6 yrs
Traffic (Jun 2026)7,947,728
Traffic Trend
TechnologyGatsby
raisingcanes.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords72,761
Referring Domains8,483
Domain Age27 yrs
Traffic (Jun 2026)6,902,346
Traffic Trend
Technology
hingehealth.com
LanguageEnglish
DR (Ahrefs)73
Total Keywords170,717
Referring Domains4,921
Domain Age11 yrs
Traffic (Jun 2026)4,711,009
Traffic Trend
Technology
pickerwheel.com
LanguageEnglish
DR (Ahrefs)62
Total Keywords14,104
Referring Domains3,971
Domain Age6 yrs
Traffic (Jun 2026)4,274,886
Traffic Trend
Technology
servpro.com
LanguageEnglish
DR (Ahrefs)76
Total Keywords49,536
Referring Domains14,102
Domain Age29 yrs
Traffic (Jun 2026)3,374,952
Traffic Trend
TechnologyGatsby

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
texas.gov	English	92	1,800,442	178,893	28 yrs	63,280,689		Gatsby

cbsnews.com
LanguageEnglish
DR (Ahrefs)92
Total Keywords5,029,881
Referring Domains486,461
Domain Age31 yrs
Traffic (Jun 2026)59,376,408
Traffic Trend
TechnologySubstack
substack.com
LanguageEnglish
DR (Ahrefs)94
Total Keywords5,643,513
Referring Domains561,764
Domain Age16 yrs
Traffic (Jun 2026)51,156,090
Traffic Trend
Technology
thefp.com
LanguageEnglish
DR (Ahrefs)76
Total Keywords39,018
Referring Domains17,521
Domain Age24 yrs
Traffic (Jun 2026)738,323
Traffic Trend
TechnologySubstack
azdesertswarm.com
LanguageEnglish
DR (Ahrefs)51
Total Keywords11,126
Referring Domains6,455
Domain Age17 yrs
Traffic (Jun 2026)664,536
Traffic Trend
Technology
thebulwark.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords23,103
Referring Domains13,098
Domain Age15 yrs
Traffic (Jun 2026)259,028
Traffic Trend
Technology
brokenpalate.com
LanguageEnglish
DR (Ahrefs)40
Total Keywords3,164
Referring Domains295
Domain Age5 yrs
Traffic (Jun 2026)214,374
Traffic Trend
Technology
r-bloggers.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords27,627
Referring Domains8,306
Domain Age16 yrs
Traffic (Jun 2026)212,820
Traffic Trend
Technology
donaldrobertson.name
LanguageEnglish
DR (Ahrefs)45
Total Keywords1,679
Referring Domains874
Domain Age12 yrs
Traffic (Jun 2026)202,345
Traffic Trend
Technology
noahpinion.blog
LanguageEnglish
DR (Ahrefs)73
Total Keywords10,103
Referring Domains5,453
Domain Age3 yrs
Traffic (Jun 2026)174,978
Traffic Trend
Technology
jonathanlack.com
LanguageEnglish
DR (Ahrefs)11
Total Keywords6,130
Referring Domains697
Domain Age14 yrs
Traffic (Jun 2026)174,145
Traffic Trend
Technology