Is Contentful or Unbounce more popular?

Unbounce is used by more websites in our catalog: 377 use Contentful and 533 use Unbounce.

Does Contentful or Unbounce have higher-authority sites?

Contentful sites have the higher median Ahrefs Domain Rating (Contentful: 60, Unbounce: 44).

Is Contentful or Unbounce growing faster?

Between 2026-06 and 2026-07, Contentful went from 0.06% to 0.04% of all tracked sites, while Unbounce went from 0.07% to 0.06%. Unbounce is gaining ground faster in our index.

Can a site use both Contentful and Unbounce?

No. A site runs a single CMS / website platform, so Contentful and Unbounce are mutually exclusive.

Where does this Contentful vs Unbounce data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Contentful vs Unbounce — Site Stats Database

Contentful vs Unbounce

A side-by-side comparison of two content management systems, based on the 515,058 CMS sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Contentful	Unbounce
Websites	377	533
Market share	0.07%	0.10%
Share of top 10K sites	0.21%	0.04%
Share of top 100K sites

Rank	#55	#40

Median DR	60	44

Average DR	57	44

Median keywords	2,042	1,751

Median referring domains	1,901	761

Median domain age	20 yrs	19 yrs

Average domain age	19 yrs	18 yrs

Average monthly traffic	289,905	63,538

Combined monthly traffic	109,294,085	33,865,559

coursera.org
LanguageEnglish
DR (Ahrefs)91
Total Keywords579,998
Referring Domains196,297
Domain Age14 yrs
Traffic (Jun 2026)17,942,498
Traffic Trend
TechnologyContentful
aad.org
LanguageEnglish
DR (Ahrefs)90
Total Keywords359,999
Referring Domains56,366
Domain Age30 yrs
Traffic (Jun 2026)15,847,168
Traffic Trend
TechnologyContentful
asurion.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords335,402
Referring Domains10,484
Domain Age25 yrs
Traffic (Jun 2026)6,347,235
Traffic Trend
TechnologyContentful
services.petsmart.com
LanguageEnglish
DR (Ahrefs)80
Total Keywords28,947
Referring Domains1,904
Domain Age30 yrs
Traffic (Jun 2026)5,889,357
Traffic Trend
Technology
ubreakifix.com
LanguageEnglish
DR (Ahrefs)63
Total Keywords50,590
Referring Domains3,471
Domain Age17 yrs
Traffic (Jun 2026)4,940,617
Traffic Trend
Technology
jimmyjohns.com
LanguageEnglish
DR (Ahrefs)74
Total Keywords75,074
Referring Domains9,074
Domain Age28 yrs
Traffic (Jun 2026)4,321,432
Traffic Trend
Technology
onemainfinancial.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords60,806
Referring Domains6,084
Domain Age15 yrs
Traffic (Jun 2026)3,777,090
Traffic Trend
Technology
bloomandwild.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords90,842
Referring Domains4,891
Domain Age13 yrs
Traffic (Jun 2026)3,209,597
Traffic Trend
Technology
purdueglobal.edu
LanguageEnglish
DR (Ahrefs)75
Total Keywords71,391
Referring Domains8,861
Domain Age8 yrs
Traffic (Jun 2026)2,208,831
Traffic Trend
Technology
americandream.com
LanguageEnglish
DR (Ahrefs)66
Total Keywords57,546
Referring Domains3,904
Domain Age30 yrs
Traffic (Jun 2026)1,996,615
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
coursera.org	English	91	579,998	196,297	14 yrs	17,942,498		Contentful

suntimes.com
LanguageEnglish
DR (Ahrefs)85
Total Keywords216,322
Referring Domains104,286
Domain Age30 yrs
Traffic (Jun 2026)4,035,894
Traffic Trend
TechnologyUnbounce
ama.org
LanguageEnglish
DR (Ahrefs)83
Total Keywords26,664
Referring Domains20,823
Domain Age31 yrs
Traffic (Jun 2026)1,718,605
Traffic Trend
TechnologyUnbounce
cannacompanionusa.com
LanguageEnglish
DR (Ahrefs)30
Total Keywords125,111
Referring Domains547
Domain Age11 yrs
Traffic (Jun 2026)1,182,208
Traffic Trend
Technology
embracepetinsurance.com
LanguageEnglish
DR (Ahrefs)74
Total Keywords80,903
Referring Domains5,919
Domain Age22 yrs
Traffic (Jun 2026)1,035,415
Traffic Trend
Technology
milkandhoneyspa.com
LanguageEnglish
DR (Ahrefs)52
Total Keywords12,098
Referring Domains1,285
Domain Age21 yrs
Traffic (Jun 2026)806,619
Traffic Trend
Technology
collegexpress.com
LanguageEnglish
DR (Ahrefs)68
Total Keywords79,531
Referring Domains5,663
Domain Age30 yrs
Traffic (Jun 2026)728,587
Traffic Trend
Technology
incrediblehealth.com
LanguageEnglish
DR (Ahrefs)59
Total Keywords55,753
Referring Domains3,852
Domain Age16 yrs
Traffic (Jun 2026)678,989
Traffic Trend
Technology
chapman.edu
LanguageEnglish
DR (Ahrefs)80
Total Keywords59,031
Referring Domains22,921
Domain Age34 yrs
Traffic (Jun 2026)673,134
Traffic Trend
TechnologyUnbounce
travelnoire.com
LanguageEnglish
DR (Ahrefs)74
Total Keywords106,996
Referring Domains9,533
Domain Age12 yrs
Traffic (Jun 2026)672,704
Traffic Trend
Technology
insightguides.com
Language
DR (Ahrefs)58
Total Keywords58,041
Referring Domains2,629
Domain Age28 yrs
Traffic (Jun 2026)613,396
Traffic Trend
Technology