Is Big Cartel or HubSpot more popular?

HubSpot is used by more websites in our catalog: 292 use Big Cartel and 466 use HubSpot.

Does Big Cartel or HubSpot have higher-authority sites?

HubSpot sites have the higher median Ahrefs Domain Rating (Big Cartel: 27, HubSpot: 52).

Is Big Cartel or HubSpot growing faster?

Between 2026-06 and 2026-07, Big Cartel went from 0.04% to 0.03% of all tracked sites, while HubSpot went from 0.08% to 0.05%. Big Cartel is gaining ground faster in our index.

Can a site use both Big Cartel and HubSpot?

No. A site runs a single CMS / website platform, so Big Cartel and HubSpot are mutually exclusive.

Where does this Big Cartel vs HubSpot data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Big Cartel vs HubSpot — Site Stats Database

Big Cartel vs HubSpot

A side-by-side comparison of two content management systems, based on the 515,058 CMS sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Big Cartel	HubSpot
Websites	292	466
Market share	0.06%	0.09%
Share of top 10K sites	0.01%	0.03%
Share of top 100K sites

Rank	#65	#44

Median DR	27	52

Average DR	29	52

Median keywords	485	1,695

Median referring domains	317	1,010

Median domain age	13 yrs	19 yrs

Average domain age	14 yrs	18 yrs

Average monthly traffic	22,442	53,470

Combined monthly traffic	6,553,058	24,916,883

kentuckytourism.com
LanguageEnglish
DR (Ahrefs)72
Total Keywords58,860
Referring Domains7,449
Domain Age26 yrs
Traffic (Jun 2026)1,770,649
Traffic Trend
TechnologyBig Cartel
tattooswizard.com
LanguageEnglish
DR (Ahrefs)44
Total Keywords37,024
Referring Domains1,932
Domain Age6 yrs
Traffic (Jun 2026)570,198
Traffic Trend
Technology
motorcitycomiccon.com
LanguageEnglish
DR (Ahrefs)48
Total Keywords6,173
Referring Domains1,339
Domain Age26 yrs
Traffic (Jun 2026)169,173
Traffic Trend
Technology
hollywoodtheatre.org
LanguageEnglish
DR (Ahrefs)62
Total Keywords5,766
Referring Domains2,560
Domain Age28 yrs
Traffic (Jun 2026)162,312
Traffic Trend
Technology
masqueradeatlanta.com
LanguageEnglish
DR (Ahrefs)50
Total Keywords10,151
Referring Domains2,277
Domain Age24 yrs
Traffic (Jun 2026)150,803
Traffic Trend
Technology
lawsofux.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords1,520
Referring Domains3,638
Domain Age8 yrs
Traffic (Jun 2026)146,712
Traffic Trend
Technology
kittenrescue.org
LanguageEnglish
DR (Ahrefs)55
Total Keywords5,514
Referring Domains1,587
Domain Age28 yrs
Traffic (Jun 2026)142,440
Traffic Trend
Technology
phillymagicgardens.org
LanguageEnglish
DR (Ahrefs)61
Total Keywords2,200
Referring Domains2,713
Domain Age
Traffic (Jun 2026)136,890
Traffic Trend
Technology
levelman.com
LanguageEnglish
DR (Ahrefs)41
Total Keywords7,829
Referring Domains1,525
Domain Age12 yrs
Traffic (Jun 2026)97,861
Traffic Trend
Technology
pittsburghsymphony.org
LanguageEnglish
DR (Ahrefs)63
Total Keywords4,146
Referring Domains3,004
Domain Age28 yrs
Traffic (Jun 2026)95,557
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
kentuckytourism.com	English	72	58,860	7,449	26 yrs	1,770,649		Big Cartel

clubpilates.com
LanguageEnglish
DR (Ahrefs)71
Total Keywords37,062
Referring Domains4,395
Domain Age25 yrs
Traffic (Jun 2026)1,322,207
Traffic Trend
TechnologyHubSpot
briggsandstratton.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords48,674
Referring Domains7,767
Domain Age29 yrs
Traffic (Jun 2026)1,287,064
Traffic Trend
Technology
thegogame.com
LanguageEnglish
DR (Ahrefs)56
Total Keywords11,289
Referring Domains1,607
Domain Age26 yrs
Traffic (Jun 2026)1,120,246
Traffic Trend
Technology
burkewilliams.com
LanguageEnglish
DR (Ahrefs)48
Total Keywords14,245
Referring Domains1,899
Domain Age30 yrs
Traffic (Jun 2026)811,247
Traffic Trend
Technology
themagnificentmile.com
LanguageEnglish
DR (Ahrefs)67
Total Keywords6,530
Referring Domains4,638
Domain Age27 yrs
Traffic (Jun 2026)673,987
Traffic Trend
Technology
arcos-inc.com
LanguageEnglish
DR (Ahrefs)37
Total Keywords242
Referring Domains549
Domain Age20 yrs
Traffic (Jun 2026)575,004
Traffic Trend
Technology
tchabitat.org
LanguageEnglish
DR (Ahrefs)63
Total Keywords12,769
Referring Domains2,132
Domain Age27 yrs
Traffic (Jun 2026)564,078
Traffic Trend
Technology
gwi.com
LanguageEnglish
DR (Ahrefs)84
Total Keywords14,505
Referring Domains18,599
Domain Age31 yrs
Traffic (Jun 2026)552,662
Traffic Trend
TechnologyHubSpot
speakeasy.net
LanguageEnglish
DR (Ahrefs)75
Total Keywords3,584
Referring Domains4,827
Domain Age31 yrs
Traffic (Jun 2026)547,860
Traffic Trend
Technology
gonitro.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords24,390
Referring Domains15,690
Domain Age18 yrs
Traffic (Jun 2026)532,206
Traffic Trend
Technology