Segment vs Umami

Segment is used by more websites in our catalog: 1,205 use Segment and 646 use Umami.

Segment sites have the higher median Ahrefs Domain Rating (Segment: 56, Umami: 26).

Between 2026-06 and 2026-07, Segment went from 0.18% to 0.14% of all tracked sites, while Umami went from 0.08% to 0.07%. Umami is gaining ground faster in our index.

2 websites in our catalog use both Segment and Umami.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.