A side-by-side comparison of two analytics tools, based on the 511,739 Analytics sites tracked by Site Stats Database.
Last updated
| Metric | MonsterInsights | Segment |
|---|---|---|
| Websites | 25,799 | 1,205 |
| Market share | 5.0% | 0.24% |
| Share of top 10K sites | 0.49% | 0.42% |
| Share of top 100K sites |
|---|
| 1.8% |
| 0.30% |
| Rank | #5 | #18 |
|---|
| Median DR | 21 | 56 |
|---|
| Average DR | 24 | 53 |
|---|
| Median keywords | 939 | 2,063 |
|---|
| Median referring domains | 271 | 1,036 |
|---|
| Median domain age | 11 yrs | 14 yrs |
|---|
| Average domain age | 13 yrs | 16 yrs |
|---|
| Average monthly traffic | 25,474 | 196,035 |
|---|
| Combined monthly traffic | 657,195,189 | 236,221,601 |
|---|
Monthly snapshots of each segment, 2026-06 to 2026-07. Website counts move when our catalog grows; the share of tracked sites is normalized, so it only moves when real prevalence changes.
Websites
Share of tracked sites
Combined monthly traffic
25,799 websites · rank #5
Top industries
Top markets
1,205 websites · rank #18
Top industries
Top markets
MonsterInsights is used by more websites in our catalog: 25,799 use MonsterInsights and 1,205 use Segment.
Segment sites have the higher median Ahrefs Domain Rating (MonsterInsights: 21, Segment: 56).
Between 2026-06 and 2026-07, MonsterInsights went from 3.2% to 2.9% of all tracked sites, while Segment went from 0.18% to 0.14%. Segment is gaining ground faster in our index.
11 websites in our catalog use both MonsterInsights and Segment.
Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.
Citation
Site Stats Database. "MonsterInsights vs Segment." Site Stats Database, July 1, 2026. https://sitestatsdb.com/technologies/analytics/compare/monsterinsights-vs-segment
Site Stats Database tracks 25,799 websites using MonsterInsights and 1,205 using Segment, each enriched with full monthly traffic history, authority, keywords, referring domains, and the complete detected tech stack. We detect every analytics tool by crawling each site's HTML, response headers, and DNS; traffic and SEO metrics come from DataForSEO and Ahrefs. Everything refreshes at least monthly.
See plans & pricing| English |
| 87 |
| 560,970 |
| 53,218 |
| 20 yrs |
| 14,254,250 |
| MonsterInsights |
| flhsmv.gov | English | 82 | 250,024 | 15,773 | 18 yrs | 11,581,505 | MonsterInsights |
| gasprices.aaa.com | English | 88 | 51,655 | 13,367 | 35 yrs | 8,412,374 | MonsterInsights |
| nme.com | English | 84 | 585,940 | 144,110 | 30 yrs | 4,473,286 | MonsterInsights |
| pikeplacemarket.org | English | 75 | 15,485 | 9,796 | 30 yrs | 4,098,516 | MonsterInsights |
| globalphile.com | English | 25 | 28,393 | 779 | 15 yrs | 3,436,712 | MonsterInsights |
| pastemagazine.com | English | 82 | 400,802 | 63,685 | 24 yrs | 3,331,671 | MonsterInsights |
| acozykitchen.com | English | 70 | 61,713 | 6,748 | 17 yrs | 2,877,858 | MonsterInsights |
| savorynothings.com | English | 60 | 106,328 | 9,510 | 12 yrs | 2,794,085 | MonsterInsights |
| English |
| 73 |
| 134,486 |
| 9,798 |
| 22 yrs |
| 10,262,544 |
| Segment |
| forthepeople.com | English | 72 | 69,088 | 7,850 | 30 yrs | 7,996,277 | Segment |
| purewow.com | English | 81 | 670,660 | 33,116 | 19 yrs | 6,715,116 | Segment |
| zendesk.com | English | 93 | 645,610 | 317,950 | 21 yrs | 6,235,791 | Segment |
| publicstorage.com | English | 71 | 62,237 | 6,064 | 30 yrs | 5,206,841 | Segment |
| firstwatch.com | English | 71 | 103,450 | 5,128 | 27 yrs | 3,526,940 | Segment |
| ramseysolutions.com | English | 84 | 242,903 | 39,659 | 14 yrs | 3,519,588 | Segment |
| prodigygame.com | English | 76 | 67,884 | 14,172 | 14 yrs | 3,350,389 | Segment |
| stamps.com | English | 77 | 45,113 | 8,499 | 31 yrs | 3,112,476 | Segment |