Google Analytics vs Webtrends

Google Analytics is used by more websites in our catalog: 281,882 use Google Analytics and 236 use Webtrends.

Webtrends sites have the higher median Ahrefs Domain Rating (Google Analytics: 26, Webtrends: 50).

Between 2026-06 and 2026-07, Google Analytics went from 37% to 32% of all tracked sites, while Webtrends went from 0.04% to 0.03%. Webtrends is gaining ground faster in our index.

52 websites in our catalog use both Google Analytics and Webtrends.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.