Is Google Analytics or Microsoft Clarity more popular?

Google Analytics is used by more websites in our catalog: 281,882 use Google Analytics and 718 use Microsoft Clarity.

Does Google Analytics or Microsoft Clarity have higher-authority sites?

Microsoft Clarity sites have the higher median Ahrefs Domain Rating (Google Analytics: 26, Microsoft Clarity: 40).

Is Google Analytics or Microsoft Clarity growing faster?

Between 2026-06 and 2026-07, Google Analytics went from 37% to 32% of all tracked sites, while Microsoft Clarity went from 0.11% to 0.08%. Microsoft Clarity is gaining ground faster in our index.

How many sites use both Google Analytics and Microsoft Clarity?

370 websites in our catalog use both Google Analytics and Microsoft Clarity.

Where does this Google Analytics vs Microsoft Clarity data come from?

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.

Google Analytics vs Microsoft Clarity — Site Stats Database

Google Analytics vs Microsoft Clarity

A side-by-side comparison of two analytics tools, based on the 511,739 Analytics sites tracked by Site Stats Database.

Last updated July 1, 2026

Metric	Google Analytics	Microsoft Clarity
Websites	281,882	718
Market share	55%	0.14%
Share of top 10K sites	17%	0.14%

Rank	#1	#23

Median DR	26	40

Average DR	28	40

Median keywords	976	1,536

Median referring domains	335	747

Median domain age	12 yrs	14 yrs

Average domain age	14 yrs	15 yrs

Average monthly traffic	50,911	149,704

Combined monthly traffic	14,350,956,693	107,487,635

genius.com
LanguageEnglish
DR (Ahrefs)87
Total Keywords3,824,896
Referring Domains148,123
Domain Age31 yrs
Traffic (Jun 2026)274,953,050
Traffic Trend
TechnologyGoogle Analytics
weather.gov
LanguageEnglish
DR (Ahrefs)91
Total Keywords1,098,961
Referring Domains132,221
Domain Age27 yrs
Traffic (Jun 2026)221,232,646
Traffic Trend
TechnologyGoogle Analytics
collinsdictionary.com
LanguageEnglish
DR (Ahrefs)85
Total Keywords4,460,852
Referring Domains60,613
Domain Age19 yrs
Traffic (Jun 2026)208,986,815
Traffic Trend
Technology
worldometers.info
LanguageEnglish
DR (Ahrefs)86
Total Keywords472,275
Referring Domains82,483
Domain Age21 yrs
Traffic (Jun 2026)113,278,446
Traffic Trend
Technology
time.is
LanguageEnglish
DR (Ahrefs)83
Total Keywords161,712
Referring Domains16,541
Domain Age17 yrs
Traffic (Jun 2026)93,920,660
Traffic Trend
TechnologyGoogle Analytics
support.google.com
LanguageEnglish
DR (Ahrefs)99
Total Keywords836,489
Referring Domains2,199,587
Domain Age28 yrs
Traffic (Jun 2026)62,021,204
Traffic Trend
Technology
basketball-reference.com
LanguageEnglish
DR (Ahrefs)80
Total Keywords346,107
Referring Domains21,573
Domain Age25 yrs
Traffic (Jun 2026)61,312,972
Traffic Trend
Technology
baseball-reference.com
LanguageEnglish
DR (Ahrefs)81
Total Keywords421,618
Referring Domains30,500
Domain Age26 yrs
Traffic (Jun 2026)57,651,263
Traffic Trend
Technology
calculatorsoup.com
LanguageEnglish
DR (Ahrefs)78
Total Keywords556,680
Referring Domains12,566
Domain Age16 yrs
Traffic (Jun 2026)55,361,012
Traffic Trend
Technology
wordreference.com
LanguageEnglish
DR (Ahrefs)80
Total Keywords3,268,449
Referring Domains56,531
Domain Age27 yrs
Traffic (Jun 2026)51,870,393
Traffic Trend
Technology

Website	Language	DR (Ahrefs)	Total Keywords	Referring Domains	Domain Age	Traffic (Jun 2026)	Traffic Trend	Technology
genius.com	English	87	3,824,896	148,123	31 yrs	274,953,050		Google Analytics

word.tips
LanguageEnglish
DR (Ahrefs)64
Total Keywords355,389
Referring Domains7,343
Domain Age9 yrs
Traffic (Jun 2026)49,080,142
Traffic Trend
TechnologyMicrosoft Clarity
metoffice.gov.uk
LanguageEnglish
DR (Ahrefs)87
Total Keywords158,276
Referring Domains45,957
Domain Age25 yrs
Traffic (Jun 2026)3,760,879
Traffic Trend
Technology
marketbeat.com
LanguageEnglish
DR (Ahrefs)75
Total Keywords443,083
Referring Domains28,940
Domain Age28 yrs
Traffic (Jun 2026)3,062,582
Traffic Trend
Technology
world-nuclear.org
LanguageEnglish
DR (Ahrefs)79
Total Keywords34,747
Referring Domains24,085
Domain Age25 yrs
Traffic (Jun 2026)2,268,392
Traffic Trend
Technology
theworldwar.org
LanguageEnglish
DR (Ahrefs)73
Total Keywords34,527
Referring Domains6,537
Domain Age17 yrs
Traffic (Jun 2026)2,163,279
Traffic Trend
Technology
wedding-spot.com
LanguageEnglish
DR (Ahrefs)66
Total Keywords144,196
Referring Domains13,895
Domain Age13 yrs
Traffic (Jun 2026)1,884,003
Traffic Trend
Technology
poolsupplies.com
LanguageEnglish
DR (Ahrefs)33
Total Keywords40,247
Referring Domains997
Domain Age28 yrs
Traffic (Jun 2026)1,671,458
Traffic Trend
Technology
destructoid.com
LanguageEnglish
DR (Ahrefs)77
Total Keywords426,125
Referring Domains44,049
Domain Age20 yrs
Traffic (Jun 2026)1,655,907
Traffic Trend
Technology
visualstudio.com
LanguageEnglish
DR (Ahrefs)92
Total Keywords112,888
Referring Domains115,205
Domain Age29 yrs
Traffic (Jun 2026)1,574,495
Traffic Trend
Technology
reptilecentre.com
LanguageEnglish
DR (Ahrefs)50
Total Keywords20,732
Referring Domains1,941
Domain Age25 yrs
Traffic (Jun 2026)1,468,566
Traffic Trend
Technology