ExactMetrics vs Hotjar

Hotjar is used by more websites in our catalog: 4,554 use ExactMetrics and 13,992 use Hotjar.

Hotjar sites have the higher median Ahrefs Domain Rating (ExactMetrics: 23, Hotjar: 36).

Between 2026-06 and 2026-07, ExactMetrics went from 0.56% to 0.52% of all tracked sites, while Hotjar went from 2.0% to 1.6%. ExactMetrics is gaining ground faster in our index.

75 websites in our catalog use both ExactMetrics and Hotjar.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.