Adobe Analytics vs Segment

Segment is used by more websites in our catalog: 963 use Adobe Analytics and 1,205 use Segment.

Segment sites have the higher median Ahrefs Domain Rating (Adobe Analytics: 10, Segment: 56).

Between 2026-06 and 2026-07, Adobe Analytics went from 0.10% to 0.11% of all tracked sites, while Segment went from 0.18% to 0.14%. Adobe Analytics is gaining ground faster in our index.

2 websites in our catalog use both Adobe Analytics and Segment.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.