Adobe Analytics vs Google Site Kit

Google Site Kit is used by more websites in our catalog: 963 use Adobe Analytics and 29,582 use Google Site Kit.

Google Site Kit sites have the higher median Ahrefs Domain Rating (Adobe Analytics: 10, Google Site Kit: 21).

Between 2026-06 and 2026-07, Adobe Analytics went from 0.10% to 0.11% of all tracked sites, while Google Site Kit went from 3.7% to 3.4%. Adobe Analytics is gaining ground faster in our index.

4 websites in our catalog use both Adobe Analytics and Google Site Kit.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.