Raptive vs Taboola

Raptive is used by more websites in our catalog: 6,435 use Raptive and 3,591 use Taboola.

Taboola sites have the higher median Ahrefs Domain Rating (Raptive: 38, Taboola: 55).

Between 2026-06 and 2026-07, Raptive went from 1.1% to 0.73% of all tracked sites, while Taboola went from 0.54% to 0.41%. Taboola is gaining ground faster in our index.

6 websites in our catalog use both Raptive and Taboola.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.