Booking.com Affiliate vs Google Ad Manager

Google Ad Manager is used by more websites in our catalog: 529 use Booking.com Affiliate and 16,064 use Google Ad Manager.

Google Ad Manager sites have the higher median Ahrefs Domain Rating (Booking.com Affiliate: 27, Google Ad Manager: 49).

Between 2026-06 and 2026-07, Booking.com Affiliate went from 0.07% to 0.06% of all tracked sites, while Google Ad Manager went from 2.5% to 1.8%. Booking.com Affiliate is gaining ground faster in our index.

14 websites in our catalog use both Booking.com Affiliate and Google Ad Manager.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.