AdSense vs Setupad

AdSense is used by more websites in our catalog: 265,898 use AdSense and 939 use Setupad.

Setupad sites have the higher median Ahrefs Domain Rating (AdSense: 32, Setupad: 41).

Between 2026-06 and 2026-07, AdSense went from 36% to 30% of all tracked sites, while Setupad went from 0.14% to 0.11%. Setupad is gaining ground faster in our index.

396 websites in our catalog use both AdSense and Setupad.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.