AdSense vs Chicory

AdSense is used by more websites in our catalog: 265,898 use AdSense and 166 use Chicory.

AdSense sites have the higher median Ahrefs Domain Rating (AdSense: 32, Chicory: 27).

Between 2026-06 and 2026-07, AdSense went from 36% to 30% of all tracked sites, while Chicory went from 0.03% to 0.02%. Chicory is gaining ground faster in our index.

59 websites in our catalog use both AdSense and Chicory.

Adoption is counted from Site Stats Database's own crawl; Domain Rating comes from Ahrefs and traffic from DataForSEO. Figures reflect the sites we track and refresh at least monthly.